Sam Ozkural is a fitness, health, and lifestyle YouTuber whose videos offer a ton of great tips on everything from workout routines to dealing with toxic people.
Working out is always more fun with a partner, and following along with Sam’s videos is a great way to have fun and stay in shape. Although she started out posting only beauty videos, Sam shifted towards fitness in part because she saw that nobody was providing beginner-level fitness videos. Although her channel is quite large now, Sam still values individual subscribers and uses their input to determine what videos she should make next.
1. Tell us about yourself and your channel
My channel is everything lifestyle from health and wellness tips, like practicing the law of attraction, to fitness tips and the outer body.
2. What inspired you to start making YouTube videos?
I started YouTube in college and I was just making makeup videos for a long time. Then I started doing fitness here and there. Before you know it I was only requested to do fitness videos and those were the ones I was excited about filming, that was a nice change. I felt like there weren’t really beginner fitness channels out there, and I still don’t feel like there is.
3. What’s the biggest difference in your videos from when you started to now?
Since I have more subscribers now than when I first started I have the ability to see what they want. They leave comments and then I deliver. I film what they want to see. In the beginning, when you start off with no subscribers it’s hard to know what people want to see because you’re just filming what you enjoy. Which is great, but it’s nice to get the feedback.
4. Do you have any advice for people just starting out on YouTube?
Do something different. If you have a favorite YouTuber, don’t do exactly what they do. There are billions of people on YouTube and the way you’re going to stand out is to bring something different.
5. Is there anything you wish you knew when you first started out?
The equipment and editing side of things. I didn’t ask anybody for help, I learned it all myself so it did take a lot of time. I watched tutorials and I read manuals and I went to Best Buy every week. They knew my name there. I’d show them videos with really good quality and say ‘how can I get that quality?’. I was very hands-on and determined from the beginning and if I could have known how to do all that it would have been a lot easier.
6. What’s your most memorable YouTube accomplishment?
Reaching 100,00 subscribers. My first fitness video I wasn’t even sure if I should upload because I was only doing makeup but my very first fitness video went viral.
7. What would be your next big milestone?
A million subscribers would obviously be nice. I also started doing guides that you can follow on my website. I want to keep having more guides.
8. What’s your favorite part of being a YouTube creator?
Freedom. I was listening to an interview on the radio recently with an actor and they were saying it was so hard to start out because they had to get an agent and they had to do this and do that - all to just do what they want to do and be in front of the camera. YouTubers don’t have any of that. We can film when we want to film, whatever we want to film, and it will go live. We don’t need anyone’s permission. The freedom is awesome.
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Richard Bennett is a writer and a lover of all things video.