Filmora - AI Video Editor
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Create with Filmora: The Ultimate Explainer Video Maker

Craft compelling explainer videos effortlessly with Filmora. Engage, educate, and captivate your audience with professional-quality visual storytelling.
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G2 Crowd

2023 Summer Leader
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Shorty Awards

Best in Photo and Video


Video Editing Leaders

Why Filmora Matters

Efficient Video Creation
Create captivating explainer videos by integrating video and voice recording, utilizing preset animations for dynamic impact, and expediting production.
video recorder
Video & Voice Recorder
Filmora's integrated video and voice recording feature allows you to capture footage and narrate directly within the editor. As a result, the process of creating voice-over explanations for your videos becomes extremely simple.
preset animation
Preset Animations
Enhance your videos with a range of preset animated elements and text that bring your content to life, capturing your audience's attention and conveying your message effectively.
efficient video creation
assets for creative
Abundant Assets for Creative Expression
Access an extensive library of text styles, effects, stickers, and royalty-free media to customize explainer videos and promote unique and engaging visual narratives.
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Extensive Library
Access thousands of pre-made assets, including template, text, effects, music tracks, and stickers.
royalty-free media
Royalty-Free Media
Tap into a vast collection of royalty-free resources to enhance your explainer videos.
Smart Tools for Seamless Editing
You can enhance your explainer videos with intelligent editing, such as AI-generated scripts, text-to-speech, speech-to-text, and lots more.
ai description
AI Content Generator
Filmora's AI Copywriting feature takes advantage of Artificial Intelligence to write exceptional copy and scripts for any type of explainer video.
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Filmora offers text-to-speech and speech-to-text functionalities. With this, you can easily convert written content to voice narration or transcribe spoken words into on-screen text.
smart tools for editing
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Promote Your Business
Transform your explainer videos into effective marketing tools by using Filmora’s attractive call-to-action and branding elements.
Branding Options
Filmora enables you to add your logo, watermarks, and custom intros/outros, helping you create a cohesive brand identity and reinforce your brand message throughout your explainer videos.
call to action
Choose the perfect call-to-action elements in your explainer videos and guide your audience to take the desired actions after watching the content thanks to Filmora.

Cutting-Edge Video Editing Templates for Explainer Video

Discover a wide range of templates and resources to elevate your video editing game.
From stock footage and music to customizable templates, we have everything you need to create stunning explainer videos.

Discover More Templates and Assets >>


Premium Royalty-Free Assets
Access a rich library of top-tier, royalty-free assets including graphics, music, and effects. As a result, your explainer videos will look more professional, high-quality, and simply better
Premium Royalty-Free Assets
Fluid Media Integration
Effortlessly blend various media types, from videos to images and audio, to create a cohesive and engaging explainer video. Filmora's seamless integration allows you to weave together different elements for a dynamic storytelling experience.
Fluid Media Integration
Captivating Engagement
Craft explainer videos that captivate and resonate with your audience. With Filmora, you can animate your text, incorporate stunning effects, and add immersive audio to ensure your videos leave a lasting impression.
Captivating Engagement


Cost-Effective Solution
Filmora offers an affordable and feature-rich solution, allowing businesses of all sizes to create high-quality explainer videos without breaking the bank.
Cost-Effective Solution
Time-Efficient Process
With Filmora's easy-to-use interface and vast library of assets, you can expedite the video creation process, saving valuable time for other essential tasks.
Time-Efficient Process
Audience Connection
Captivate your audience by using an extensive collection of assets and effects in your explainer videos, all thanks to Filmora.
Audience Connection

How Clever People Like You to Make Explainer Video

add animation to video
Add Animation To Video Filmora Tutorial
basic video editing
Basic Editing (Trim, Split, Cut, Change Duration, STT/TTS/SRT)
record voiceover
Record Voiceover Filmora Tutorial
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How to make your Text better
Filmora became my creative ally, empowering me to craft compelling explainer videos. Its user-friendly interface made the entire process a breeze, even for a non-technical person like me. The library of high-quality, royalty-free assets gave me the visual elements I needed to make my videos stand out. I was particularly impressed with how easily I could integrate different media types, creating a fluid and engaging narrative.
Linda Walker
Linda Walker
Small Business Owner
The ability to overlay graphics and incorporate text animations has been a highlight of using Filmora for explainer videos. I've been able to visually represent financial data, break down investment strategies, and provide actionable insights that resonate with my audience. Filmora's user interface empowers me to create explainer videos that convey valuable information without overwhelming viewers.
Daniel Hughes
Daniel Hughes
Financial Educator and Consultant
Through Filmora, our explainer videos have garnered higher views, better retention rates, and a notable increase in monetization opportunities. The software's intuitive controls have enhanced the efficiency of our content production, allowing us to focus more on strategy and engagement. If you're a content creator aiming to monetize through crystal-clear explainer videos, Filmora is an indispensable ally that will elevate your efforts!
Sarah Patel
Sarah Patel
Content Strategist

Frequently Asked Questions

A: An explainer video is a concise and engaging video that’s designed to explain any concept, product, or service, no matter how complex, in an easy-to-understand manner. It combines visuals, audio, and often narration or text to convey information effectively.
A: Creating an explainer video with Filmora is a straightforward process:
  • Define your video's purpose and target audience.
  • Develop a concise script that effectively conveys your message.
  • Select a style that aligns with your content.
  • Access Filmora's extensive library of visuals, animations, and royalty-free assets.
  • Utilize the user-friendly interface to edit and arrange your video's elements.
  • Incorporate narration or background music to enhance engagement.
  • Enhance your video with text, effects, transitions, and graphics.
  • Preview and refine your video, ensuring it effectively communicates your message.
  • Export the final video and share it across relevant platforms to reach your audience.
A: While both explainer and demo videos aim to educate and inform, they serve slightly different purposes. An explainer video provides an overview or explanation of a product, service, or concept, focusing on the "what" and "why." A demo video, on the other hand, often showcases the "how" by demonstrating the features and functionality of a product or service in action.
A: A good explainer video should be:
  • Clear and concise: Communicate the main message succinctly.
  • Engaging: Capture the viewer's attention through visuals and storytelling.
  • Relevant: Address the audience's pain points and offer a solution.
  • Memorable: Use creative elements that leave a lasting impression.
  • Call to action: Prompt the viewer to take the desired next step.
  • Reflective of the brand: Align with the brand's tone, style, and values.
A: Creating explainer videos the easy way involves a few steps:
  • Choose a user-friendly video editing software like Filmora.
  • Plan your script and visuals thoroughly before starting.
  • Utilize pre-made templates, animations, and royalty-free assets.
  • Leverage tools like AI-generated scripts and text-to-speech for efficiency.
  • Follow a structured workflow: scriptwriting, visuals, audio, editing, and sharing.
  • Seek inspiration from successful examples but add your unique touch.
  • Iterate and improve based on feedback and analytics.
  • Practice and gain confidence with each video you create.

Unleash You Creativity With Filmora

Embark on a video monetization journey with Filmora through this Video Solution program. Accelerate your growth based on your video creation needs!
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