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Top LinkedIn Tips To Opt For in 2025: Enhancing Profile Reach

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Feb 06, 2025• Proven solutions

Are you a freelancer looking for new gigs and connecting with the right people? LinkedIn can be a game-changer to showcase your portfolio. Although the platform helps you accelerate your career, gaining visibility is difficult. The good news? There are innovative strategies to help you stand out. In this article, we’ll review some of the best LinkedIn tips to boost your online presence and get you closer to your career goals.

 best linkedin tips to improve profile

Part 1. How To Choose The Best Profile Picture for LinkedIn?

The profile picture plays a crucial role in building the first impression of your profile. Mentioned below are some essential tips to ensure that your LinkedIn profile picture reflects your personality and your professionalism:/p>

    • Use Photos Having High Quality: Make sure that your image is clear and is of high quality without any pixelation. You must avoid blurry or over-edited pictures to be posted on LinkedIn as they seem unprofessional.
    • Dress Professionally:Choose your dress for the picture according to the industry you work in. If you work in corporate settings, opt for formal clothing. Select a style that reflects your personality while maintaining professionalism for creative roles.
    • Select Simple Background: An image with a clean and neutral background would be the best profile picture for LinkedIn. To make your profile reach a large audience, add images that solely focus on you with no distracting elements in the background.

select image without background

  • Avoid Logos and Filters: While social media often encourages heavy editing or the use of filters, LinkedIn is about authenticity. Keep your photo natural and refrain from adding logos or overly artistic elements.
  • Use Your Recent Images: To keep your profile as authentic as possible for a higher reach, make sure that the uploaded image displays your current appearance. Outdated images can create a disconnect when meeting new connections in person.

Part 2. Bring Your LinkedIn Profile To The Top: Best Tips To Follow

The best way to increase the visibility and appearance of your profile is to optimize it regularly. Whether you are hunting for a job or looking for potential clients, these LinkedIn tips will help you bring your profile to the top:

    • Generate Attractive and Compelling Headlines: Most people only use their job titles as their headlines, but it is much more than that. You can use headlines that include your expertise, career focus, and unique purpose.
    • Incorporate a Well-Written “About” Section: Use the “Summary” section to tell your professional story on your profile. You can include your achievements and skills to make the most of this section.
    • Optimize Profile With Keywords: To make your profile appear in the top searches, use the keywords related to your field in your profile details. Add industry-specific keywords, especially in the headline, skills, and job description sections.

optimize profile with keywords

    • Add Visual Content: Besides adding the best profile picture for LinkedIn, you can add media like presentations, videos, or portfolio samples to your profile. This makes it more interactive and provides tangible proof of your work.
    • Seek Recommendations: You can request recommendations from your colleagues, co-workers, and previous employers. This will eventually boost your profile reach within their connections, giving you a broader reach.

seek recommendations from others

  • Stay Active: To bring your profile to the top, you need to be consistent with the updates. Regularly update your account and add content for engagement to stay active within the platform.

Part 3. Create The Best Video Content For LinkedIn With Wondershare Filmora

Suppose you are an online instructor and want to expand your reach on LinkedIn to get more students; the best way is to post demo lecture videos on your profile. You can record and edit your content using Wondershare Filmora. This advanced multimedia editor offers an extensive set of features to enhance the overall visuals of your content. To make your lectures more comprehensive, you can embed automated captions through this platform.

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The magnetic timeline of Filmora allows you to perform basic editing tasks such as cropping, splitting, and trimming. If the raw recorded video quality is not up to the mark, the AI Video Enhancer completes your work with a single click. Additionally, you can add various elements like AI music, stickers, and filters to align your video with the best profile picture for LinkedIn profile.

Steps For Crafting the Perfect LinkedIn Video With Wondershare Filmora

After learning about the most reliable resource for LinkedIn videos, Wondershare Filmora, let us have a look at the steps for crafting the perfect video using it:

Step 1:To begin, launch the Filmora desktop version on your device and click the “New Project” option located on the homepage.

create new project in filmora desktop

Step 2:To make your video align with your best profile picture on LinkedIn, import your video to the tool’s interface and drag it to the editing timeline. Now locate the “Crop” icon above the timeline to initiate the automated cropping process.

select the cropping feature

Step 3:In the following interface, select the area of the screen that you want to include in the video by dragging the cursor. Next, press the “Apply” button to let the tool remove the deselected area instantly.

 apply changes after cropping image

Step 4:To make your video understandable for a larger audience, access the “Titles” section from the toolbar and opt for “AI Captions.” Now, hit the “Transcribe” button to command the platform for video transcription.

 access transcribe from ai captions

Step 5:Moving forward, specify the language for transcription by expanding the designated drop-down menu. Configure other settings and hit the “Generate” button located at the bottom.

  select language and generate captions

Step 6:After the captions are generated, head to the same toolbar and enable the "Effects" section. Choose the effect of your choice and drag it to the timeline to apply it to your video. Moving forward, acquire the "Effects" panel on the right and adjust the intensity of the applied effect according to your preferences.

browse effects and expand its panel

Step 7:Access the "Audio" option from the toolbar and apply your favorite music from the library by dragging it to the timeline to give your video a more interesting flair. Adjust the sound according to your preferences by accessing the "Audio" panel from the right side. You can also generate your own music by accessing the AI Music tab under the Audio section.

add ai background music

Step 8:Add the sticker at the end of your video to give a call to action to your viewers by accessing the "Stickers" section. Select the desired sticker and drag it to the timeline to apply it to your video. Finally, click the "Export" button from the top-right corner of the interface to save the video.

add compelling stickers to video

Step 9:In the export window, configure your desired "Output Settings" and press the “Export” button at the bottom to save the video successfully to your device storage.

configure export settings and export

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For Win 7 or later (64-bit)

Filmora secure download Secure Download

Try It Free

For macOS 10.14 or later

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Conclusion

To wrap it up, this article discussed some of the most useful LinkedIn tips to boost your profile reach. The article also explored how Wondershare Filmora can be used to create compelling visual content for your professional profile. This AI-powered tool offers an extensive array of basic and advanced video editing features for users to create high-quality content.

Try It Free

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Try It Free

For macOS 10.14 or later

Filmora secure download Secure Download

author avatar
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
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