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How to Connect Instagram to Facebook

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Jul 17, 2024• Proven solutions

Do you find it hard to keep up with posting regularly on multiple social media platforms? Instagram and Facebook are kings of social media where you can build an audience reach and earn money. While it is fun to post about your life in private, why not generate content for the masses and make a living out of it?

Most people think it is too much work to post on Facebook and Instagram simultaneously. Those are the people who don't know how to connect Instagram to Facebook. You can run both of these social media together and grow your audience. If you seek to have a larger audience on Instagram and Facebook, we have got you sorted.

Part 1: How to Link Your Instagram Account to Facebook Profile?

If you do not know already, Instagram allows you to connect your Facebook profile to your account. It helps in increasing visibility, following, and posting on both platforms simultaneously. Here, we will let you know how it happens:

Step 1: Log in to your Instagram account

The initial step to connect Instagram to Facebook is downloading the Instagram app and signing up to create an account. If you already have an account, enter your user name and password to log in.

Step 2: Go to settings

After logging in, go to your profile and click on three lines on the top right of your profile. You will see a few options; click on settings.

Step 3: Share other accounts

When you click on settings, you will see an Account option; click on it. Click on Sharing to Other Apps to begin the process.

Instagram Sharing to Other Apps

Step 3: Select Facebook  

When you share with other apps, you will see a few app options; you must select Facebook and add your details.

Step 4: Finish setting up

When you enter your Facebook details, click on continue to connect your Instagram with Facebook.

Note: You can post stories or make a post on one Facebook account at a time. You cannot link multiple accounts to a single Instagram account.

Part 2: How to Connect an Instagram Account to a Facebook Page?

Most people who want to grow a following often fail to understand how to link Instagram to Facebook pages. However, the process is relatively simple and easy to achieve. For your ease, we will let you know how to do it.

Step 1: Log in to your Instagram account

The first step is relatively simple; you have to log in to your Instagram account to link to your Facebook page.

Note: You can log in to your existing account or click on sign up to create a new one. There is also an option to log in using Facebook, which links both your profiles automatically.

Step 2: Go to your profile

Once you log in, you have to go to your profile and click on the edit profile option below your profile photo.

Step 3: Select the Page option

Once you click on the edit profile, scroll down to public business information. You will see a few options; click on the pages option.

Instagram Public business information

Step 4: Connect your page

Once you click on the pages option, you will see a Connect to your Facebook page option. You can select either connect to an existing Facebook page or create a Facebook page option.

Note: You can only connect a Facebook page to your Instagram account if you have a business account, or a creator account.

Part 3: How to Change a Facebook Page Linked to an Instagram Account

Sometimes, you do not want to keep your Instagram and Facebook connected because you want to switch content on both platforms. When people make their accounts, they easily connect both platforms but do not know how to change accounts. Here is how you can manage to do it.

Step 1: Log in to your Facebook

Log in to your Facebook account or Facebook page that you have connected to your Instagram account.

Step 2: Go to settings

Click on the three-line menu option appearing on the right side of your Facebook account. Tap on Pages and open settings for pages.

Edit FB page

Step 3: Click on Instagram and disconnect

In settings on the left side, you will see an Instagram option, which you have to tap. After tapping on Instagram, you will see a series of options; click on disconnect.

Disconnect Ins from FB

Note: After disconnecting Instagram from Facebook, you can go to your Instagram and link to another page of your choice. You can follow the instructions given above about connecting Instagram with Facebook to link different accounts or pages.

Part 4: How to Unlink Facebook Account from Instagram?

Often you do not want to connect Instagram with Facebook, but you tend to do it unconsciously when logging in with Facebook. It can irritate a user when their pictures are uploaded on Facebook through Instagram. All they wish is to unlink their Facebook account from Instagram. Here is how to accomplish this task:

Step 1: Log in to Instagram

Log in to the Instagram account you have connected to your Facebook account.

Step 2: Tap on settings

Go to your profile and open the Settings of your profile. After clicking on Settings, scroll down for a bit to tap on the Accounts option. Click on Sharing to Other Apps and then on Facebook.

Step 3: Delink

Select the account you want to remove from by clicking on the Account Centre. Click on Remove from Account Centre to delink your Instagram account from Facebook.

Unlink Ins from FB

Part 5: Benefits of Linking Your Account to Facebook

Social media is a big thing in this era, and it only continues to grow. If you take advantage of the growing social media power, you will gain financial and social benefits. However, it is not that easy to be visible on social media. Linking your Facebook to Instagram can save your time and effort to build a presence. Here are some advantages of it:

1. Brand identity

By connecting your Facebook and Instagram, you can be more visible and build your brand identity, especially if you are a business. People who buy from you through both platforms gain a sense of trust when the account is linked.

2. Post on both platforms simultaneously

You do not have to go on Instagram and Facebook separately to make a post. You can post a picture on Instagram, and it will post directly on Facebook when the accounts are synced; it saves a lot of time and effort.

3. Compare audience

When both platforms are synced together, you can better analyze how the audience reacts to your posts. You can change your content to make it more engaging and valuable for your audience. The growth on both platforms is also almost the same, which benefits you.

4. Pay for ads in one place

Facebook and Instagram ads are a few sources through which pages, bloggers, and brands gain an audience. Linking your accounts can make you run better ads that can help attract more audiences. Also, you can pay for ads on both platforms in a unified place.


If you are a business on Instagram or a blogger, it would be advantageous to learn how to connect Instagram to Facebook. With so much competition today on digital platforms, posting consistent content for fast growth is wise. Rather than posting content on Facebook and Instagram separately, you can automatically post the same content on both platforms by connecting them. It helps in increasing visibility and saves time. We have explained how to connect Instagram to the Facebook account, Facebook page and unlink both social media for your ease. So, go ahead and start growing your brand.

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Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
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Shanoon Cox

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