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Top Techniques for Sharing Your Travel Videos Across Social Media Platforms

Sean Kitching

Aspect ratio is a fundamental concept in video creation. It directly affects how viewers perceive your content. Choosing the correct format for a specific platform ensures your video delivers a decent feel. We will explore the most common aspect ratios. We will also provide recommendations for popular platforms like YouTube and TikTok.

Key Steps of This Video Tutorial To Follow

00:20 Importance of Aspect Ratios

You should understand that using the correct aspect ratios is crucial. This ratio ensures your videos use maximum screen space. Moreover, your videos are presented in the best way possible across different platforms.

So, you must familiarize yourself with various aspect ratios for different mediums. Be it YouTube, Instagram Reels, or TikTok!

00:35 Choose the Appropriate Aspect Ratio

You should select the appropriate aspect ratio. It depends on the platform for which you're creating content. You can keep your videos in landscape or widescreen format for YouTube content. Go for 16:9 or 21:9 for a more cinematic feel. However, you should select a vertical aspect ratio for platforms like TikTok, YouTube Shorts, or Instagram Reels. It should fill the user's phone screen appropriately.

aspect ratios in filmora
01:50 Use the Auto-Reframe Feature

You can repurpose your landscape or widescreen clips for vertical platforms. If so, you can use Filmora's AI Auto-Reframe feature. This tool analyzes clips and reframes them to fit the desired aspect ratio. It ensures your subject remains in focus and is appropriately framed.

02:00 Import and Analyze Clips

You can also use the Auto-Reframe feature. Open Filmora and select the Auto-Reframe option. Import the clips you want to reframe and choose the appropriate preset aspect ratio. You get different options, such as "Vertical," "Cinema," or "1:1" (square). Filmora will then analyze each clip. It will determine the most important focal point and reframe the shots accordingly.

auto reframe feature in filmora
02:35 Review and Export

After Filmora has reframed your clips, review them to ensure proper framing. If you're satisfied, you can export the reframed clips. To try a different aspect ratio, hit Restart and repeat the process.

reviewing the output in filmora
02:42 Use the Reframed Footage

You can now use the same clips across different mediums. Use widescreen for YouTube or vertical for platforms like TikTok, Instagram Reels, or YouTube Shorts. Filmora's Auto-Reframe feature streamlines the process. It ensures your content is optimized for each platform's aspect ratio requirements.


As a video creator, you must understand the concept of aspect ratio to tailor your content for various platforms. It allows you to reach wider audiences and deliver a visually consistent experience. Explore different formats available in Filmora. This way, you can optimize your videos for maximum impact.

Filmora Creative Assets, the in-built stock in Filmora, offers a vast collection of resources such as video effects, overlays, music, and sound effects. Download Filmora to try the effect and find more creativity possibilities.

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