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In recent years, daily lifestyle vlogs have taken over YouTube. This trend shows no signs of slowing down in 2025. According to recent YouTube data, lifestyle content ranks among the top 3 most-watched categories worldwide. From morning routines to grocery hauls, lifestyle vloggers can rack up millions of views by simply sharing their daily habits.
For you, we've curated a list of the 10 best daily lifestyle YouTube channels to watch in 2025. Each one stands out for its unique style. And for those who want to seize the same opportunity, we will also guide you on how to start your own YouTube channel.
In this article
Part 1. Top 10 Lifestyle YouTube Channels to Watch in 2025
Here's a comprehensive breakdown of lifestyle vloggers and how you can leverage Filmora video editor for editing their types of vlogs. Each vlogger's unique style and the editing tips can help elevate your vlogs, regardless of your niche.
Emma Chamberlain (12.1M subscribers)
Niche: Casual, unfiltered lifestyle vlogs
Emma Chamberlain continues to redefine casual YouTube vlogging with her unfiltered way. It's even often self-deprecating humor and effortlessly cool style. With over 12 million subscribers, her vlogs feel like a candid peek into a best friend's life—messy rooms, grocery runs, deep chats, and all. She's sharing a morning routine or a thrift haul. Emma's relatable presence and creative editing make each video feel fresh and authentic.
key highlights of editing Emma Chamberlain-style vlogs with Filmora
- Quick Cuts & Humor: Use fast cuts and speed adjustments to highlight funny moments.
- Subtle Transitions: Apply simple cross dissolve or fade transitions for smooth flow.
- Text & Stickers: Add playful text overlays and animated stickers for humor.
- Background Music: Utilize AI Music Generator for light, fitting background music.
- Voiceover Interaction: Add personal voiceovers to engage directly with your audience.
BestDressed (3.58M subscribers)
Niche: Fashion, thrift hauls, and LA city life
Though she's posted less frequently in recent years, Ashley still remains an iconic figure in the lifestyle and fashion scene. Her thoughtful editing, poetic voiceovers, and charming hauls blend vintage fashion with modernity.
key highlights of editing Emma Chamberlain-style vlogs with Filmora
- Poetic Voiceovers: Use voiceovers with soft background music to create a reflective vibe.
- Elegant Transitions: Incorporate smooth fade-ins and cross dissolves to match the vintage aesthetic.
- Text Animation: Add stylized text animations to highlight fashion items or key points during hauls.
- Color Grading: Enhance the vintage feel with subtle color grading (warm tones, soft filters).
- Music Selection: Use lo-fi or chill beats from the AI Music Generator to complement the relaxed tone.
Catherine Manning (493K subscribers)
Niche: Aesthetic day-in-the-life and productivity vlogs
Catherine Manning is a go-to channel for aspiring content creators and productivity lovers. She shares real-life insights into entrepreneurship, YouTube growth, and managing daily routines.
Here's how you can structure the highlights of editing Catherine Manning-style vlogs with Filmora:
- Minimalist Aesthetic: Use clean cuts and simple transitions for a smooth, organized feel.
- Text Overlays: Add informative text to highlight productivity tips or key takeaways.
- Split Screen: Utilize split-screen effects to show multiple perspectives or tasks simultaneously.
- Soft Background Music: Choose calm instrumental tracks that don't overpower the message, enhancing focus.
- Time-Lapse: Add time-lapse sequences for daily routines or long processes to condense time and maintain engagement.
Sydney Serena (3.27M subscribers)
Niche: Lifestyle vlogs, beauty, fashion, and self-growth
Sydney Serena, also known as Sydney Parupsky, is a lifestyle and entertainment YouTuber. Her channel features a mix of daily lifestyle vlogs, beauty tutorials, fashion hauls, and personal development content. Sydney's relatable storytelling and candid approach have garnered her a large following. She often shares insights into her life as a young woman navigating adulthood.
Here's how you can structure the highlights of editing Sydney Serena-style vlogs with Filmora:
- Vibrant Transitions: Use smooth, colorful transitions between scenes to keep the content lively and engaging.
- Layered Text Effects: Add dynamic text overlays to emphasize beauty tips, fashion pieces, or personal insights.
- Fast Cuts: Incorporate quick cuts and jump cuts to maintain a fun, energetic pace, especially for fashion and beauty segments.
- Personal Voiceovers: Use voiceovers to narrate personal experiences or thoughts, adding a deeper, more relatable connection.
- Montage Sequences: Create montage sequences for vlogs involving self-care routines or fashion hauls, blending multiple clips for impact.
Alisha Marie (8.01M subscribers)
Niche: Lifestyle vlogs, productivity, fashion
Alisha Marie is one of the original queens of YouTube lifestyle content. With over 10 million subscribers, her channel has evolved. You may know her from teen DIYs to polished vlogs about adulting, productivity, and behind-the-scenes creator life. Her high-energy videos often feature routines, hauls, and relatable chats. She discusses burnout and balance, making her content both fun and real.
Here's the structure of editing Alisha Marie-style vlogs using Filmora:
- High-Energy Intros: Use bold, upbeat music and fast-paced cuts to start the video with energy and grab attention.
- Creative Text Overlays: Add playful text animations to highlight productivity tips, fashion hauls, or behind-the-scenes moments.
- Montage Sequences: Compile quick, fun montages for routines, DIYs, or fashion try-ons to keep the video engaging and fast-paced.
- Vibrant Transitions: Use bright, eye-catching transitions between scenes to maintain the lively tone and smooth flow.
- Real-life Moments: Incorporate authentic voiceovers or candid moments where Alisha discusses relatable topics like burnout and life balance.
Lavendaire (2.5M subscribers)
Niche: Personal growth, intentional living, self-care
Lavendaire is perfect for viewers who love intentional living and soft, aesthetic visuals. Aileen shares advice on journaling, goal-setting, and routines that support mental clarity. Her "life design" philosophy mixes wellness and personal growth. It encourages her audience to reflect and live purposefully.
Here's the structure of editing Lavendaire-style vlogs using Filmora:
- Aesthetic Visuals: Use soft color grading and gentle transitions to create a calm, peaceful atmosphere in your vlogs.
- Inspirational Text Overlays: Add motivational quotes or affirmations with delicate text animations to match the personal growth theme.
- Slow-Motion Clips: Incorporate slow-motion shots of journaling or self-care routines to emphasize mindfulness and intentionality.
- Gentle Music: Choose calming, instrumental music that complements the relaxing, reflective vibe of your content.
- Thoughtful Voiceovers: Share calm, reflective voiceovers to guide the audience through life lessons, goal-setting, and wellness tips.
Sarah's Day (1.55M subscribers)
Niche: Fitness, wellness, holistic lifestyle
Sarah is the ultimate balance of fitness and lifestyle vlogger, based in Australia. Her videos blend workouts, healthy recipes, and family life with an upbeat and candid tone. Sarah doesn't shy away from being real. She's showing her real how tough a parenting day is, or a behind-the-scenes look at running her own brand.
Here's how to adapt Sarah's Day-style vlogs using Filmora video editing:
- High-Energy Cuts: Use fast-paced edits during workout segments to capture the intensity and energy of the exercises.
- Behind-the-Scenes Shots: Incorporate authentic, raw footage of family moments or day-in-the-life scenes to maintain a candid and relatable vibe.
- Text Overlays for Tips: Add text overlays to highlight fitness tips, wellness advice, or healthy recipes in a clean, bold font.
- Upbeat Music: Choose energetic, upbeat tracks to complement workout segments and maintain a motivating atmosphere.
- Split Screens and Picture-in-Picture: Use split-screen or picture-in-picture effects to show exercise form and recipe instructions simultaneously.
Mia Maples (4.61M subscribers)
Niche: Fashion hauls, home DIY, lifestyle variety
Mia's lifestyle content is a playful mix of fashion hauls, home DIYs, and vlogs. Her bright personality and quirky humor make even the most casual videos feel entertaining. Mia's approach is less polished and more personal. She's creating an inviting atmosphere where viewers feel like they're catching up with a friend.
Here's how to adapt Mia Maples-style vlogs using Filmora video editing:
- Playful Transitions: Use fun and quirky transitions between fashion hauls or DIY segments to reflect Mia's upbeat, energetic personality.
- Casual Edits: Keep edits minimal and natural, using jump cuts and smash cuts to give the video a relaxed, real-time feel.
- Bright Color Grading: Use bright and vibrant color filters to emphasize the cheerful and warm atmosphere in Mia's home and fashion scenes.
- Personal Text Animations: Include personal text overlays with Mia's quirky humor, like small comments or jokes that mirror her friendly, down-to-earth vibe.
- Music for Fun Energy: Select lighthearted and upbeat music to maintain a fun, casual vibe, especially during DIY or haul segments.
HopeScope (6.71M subscribers)
Niche: Product reviews, fitness fashion, try-on haul
HopeScope is known for her honest and often hilarious reviews of fitness and lifestyle products. While she's built her following on "testing viral leggings," her vlog lifestyle mostly includes try-on hauls and Amazon finds. She mixes real reactions with practical advice.
Here's how to adapt HopeScope-style vlogs using Filmora video editing:
- Real Reaction Edits: Capture genuine reactions by using slow-motion cuts or zoom-in effects during product testing or try-ons to emphasize humorous or relatable moments.
- Split-Screen Reviews: Use split-screen effects to show the product in action alongside your reactions or a close-up of the item, making comparisons more engaging.
- Dynamic Transitions: Add quick, fun transitions like swipe effects or wipe-outs when moving between different product reviews or try-on segments.
- Text Overlays for Key Insights: Use bold text overlays to highlight key features or thoughts about the product, making sure the advice is clear and easy to follow.
- Upbeat, Playful Music: Select energetic background music to maintain a fun and positive tone throughout, complementing the lighthearted and honest review style.
Tina Yong (3.84M subscribers)
Niche: Beauty, travel, food, lifestyle vlogs
If you're looking for a lifestyle YouTuber who brings a mix of beauty, real life, and good vibes, Tina Yong's channel is a must-watch. Originally known for her "Tina Tries It" series, where she tests out everything from weird beauty tools to trending makeup hacks, Tina has grown her channel into something much more personal and well-rounded.
Here's how to adapt Tina Yong-style vlogs using Filmora video editing:
- Beauty and Product Testing: Use close-up shots and zoom effects to showcase beauty products and hacks in great detail, enhancing the audience's understanding of the products being tested.
- Split-Screen for Comparisons: Create split-screen views to compare different products or results side-by-side, allowing the audience to easily see contrasts and make informed decisions.
- Travel Vlog Transitions: Use smooth transitions like fade-ins or cross-dissolves when moving between travel or lifestyle scenes to create a seamless flow between different locations.
- Text and Voiceover Tips: Add text overlays with helpful tips or brief commentary during travel and food scenes to provide context, while enhancing viewer engagement with narrative voiceovers.
- Upbeat, Relaxed Music: Pair your video with chill, background music that complements the light and positive tone of Tina's lifestyle, beauty, and food-related content.
Part 2. Start Your Own Lifestyle YouTube Channel
With the rise of lifestyle vlogging in recent years, now is the perfect time to start your own channel and share your unique perspective. Juggling daily routines as a student? Passionate about fashion and wellness? Or, simply enjoy documenting life's small moments? There's an audience waiting for content like yours!
Making a lifestyle channel on YouTube generally doesn't require fancy equipment or a studio setup. It's just a relatable story, consistency, and a willingness to share. If you're ready to start creating, here are a few key steps to help guide your journey.
1. Plan Your Vlog Lifestyle Content
Start by choosing a central theme that reflects your interests and fits your everyday life. Popular lifestyle content includes:
- Daily routines
- City living
- Minimalism
- Fashion hauls
- Productivity tips
- Wellness habits
- Student life
Having a clear focus helps attract an audience with similar interests and gives your content direction. Don't be afraid to combine topics, as long as they stay true to your personal brand.
2. Record Your Footage
When filming your daily lifestyle video, think about your viewers' experience. Ensure good lighting, avoid shaky camera movements, and capture both wide and detailed shots to keep things visually interesting. Speak naturally or use voiceovers to guide the story. Keep it authentic—your real personality is what makes people stay and subscribe.
3. Choosing the Right Video Editing Tool
Once you've recorded your footage, editing is where your story comes together. For lifestyle creators, Wondershare Filmora is one of the best video editing tools to help you get started. It's beginner-friendly yet powerful enough to make high-quality lifestyle videos.
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Why Use Filmora for Editing Your Lifestyle Content
300+ Video Templates
Don't have hours to edit? No problem. Filmora offers pre-made video templates that are perfect for common lifestyle content like "Day in My Life," "Morning Routine," or "Weekly Vlog." Just replace the clips with your own, customize the text, and you're good to go. It saves time and helps you maintain a consistent look across your channel.
AI Music
Background music can make the vibe of your lifestyle video. With Filmora's AI Music, you can generate original, royalty-free tracks that match the tone of your vlog. No need to worry about copyright claims or endlessly searching for the perfect song.
Auto Reframe
Want to share your vlog on other social media? Filmora's Auto Reframe automatically adjusts your video's framing to fit different aspect ratios. It keeps the focus on you, so your content looks great on every screen without cropping the subject.
With the right plan, footage, and editing tool, your lifestyle channel can grow into a space where others connect, feel inspired, and keep coming back for more.
Part 3. How to Grow Your Lifestyle YouTube Channel
What makes lifestyle YouTubers like Emma Chamberlain or BestDressed rise to fame isn't just their editing or aesthetic. They can connect with people through real, relatable content. These creators focus on consistency, storytelling, and staying true to their personality, which helps build trust and keeps viewers coming back.
If you're starting your own lifestyle channel on YouTube, here are a few tips to help you grow and stand out over time:
- Superb video stabilization with low distortion.
- Vast video/audio effects and creative assets.
- Powerful AI for effortless content creation.
- Intuitive, professional yet beginner-friendly.
- Works on Mac, Windows, iOS, and Android.
Be Consistent and Authentic
One of the biggest reasons lifestyle YouTubers succeed is that viewers feel like they truly know them. Being consistent with your uploads, not necessarily daily, but on a regular schedule. It helps keep your channel active and consistent. Just as important is staying authentic. You don't need to show a "perfect" life.
Instead, share real moments, honest struggles, and your personality as it is. Viewers appreciate creators who feel like real people, not polished influencers. Also, they're more likely to subscribe if they feel connected to your story.
Optimize for Search and Discovery
No matter how great your video is, it won't grow unless people can find it. That's why optimizing your content is key. Use simple, clear titles that reflect what your video is about, like "Day in My Life as a student" or "My Productive Morning Routine."
Add relevant tags and a short, keyword-rich description to help YouTube recommend your content. You can use AI Copywriting to help you with this. Moreover, eye-catching thumbnails that show your face or a clean setup also help attract clicks. AI Thumbnail Creator can make this easier by generating clickable thumbnails from your YouTube video.
Engage With Your Audience
YouTube isn't just a video platform, it's a community. To grow your lifestyle YouTube channel, take a moment to talk with the audience. Reply to comments, pin your favorites, and ask questions in your videos to start a conversation. Even a small shoutout to your viewers can build loyalty.
This interaction helps your channel feel more like a shared space and makes people want to stick around. When viewers feel seen and heard, they're more likely to become returning subscribers.
Evolve With Your Viewers
As your audience grows, so will their interests. And somehow yours, too. Maybe you started with study vlogs, but now you're into wellness or home decor. Don't be afraid to explore new content styles as long as they stay true to your vibe. Successful lifestyle YouTubers grow because they're open to change while still keeping their identity consistent.
Watch your analytics, ask your audience what they want to see, and adjust your content accordingly. Flexibility helps you stay relevant while maintaining a strong connection with your viewers.
Conclusion
Lifestyle vlogging has grown into one of the most relatable and rewarding content genres on YouTube. The creators we've listed each offer a unique take on daily living, and they continue to inspire millions by simply being themselves. Their success proves that you don't need a perfect setup to stand out; just authenticity, consistency, and a story worth sharing.
If you're considering starting your own lifestyle channel on YouTube, now is the perfect time. With the right approach and tools like Filmora, your everyday moments can become engaging stories that resonate with the world.
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