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The Ultimate Guide to YouTube Monetization: Earnings, Tools, and Optimization Tips

Larry Jordan
Larry Jordan Originally published Nov 02, 23, updated Jun 18, 25

Every influencer wants to make it big on YouTube. However, the YouTube view monetization programs are not that clear. Most people don’t even know how YouTube monetization views work. How many views on YouTube do you need to start making money from your content on the platform? Some people have even been made to believe the common misconception that views alone determine the amount of money a YouTuber earns. Let’s have a look at what entails views for YouTube monetization and the factors that affect your earnings on the platform.

In this article
  1. Introduction to YouTube Monetization: What It Is and How It Works
  2. How Much Money Can You Make? Use a YouTube Pay Calculator
  3. How to Check Your YouTube Earnings Step-by-Step
  4. Top Factors That Influence Your YouTube Earnings Per View
  5. How to Verify Monetization Eligibility on Your YouTube Channel
  6. Boost Your YouTube Monetization with Filmora's Video Editing Tools

Part 1. Introduction to YouTube Monetization: What It Is and How It Works

YouTube monetization refers to earning money from the content you upload to your channel. While some creators generate a full-time income solely from YouTube, others use it to supplement their earnings through affiliate marketing, sponsorships, and ad revenue. To truly succeed, it's essential to understand YouTube’s monetization policies and identify which methods align best with your content and goals.

what is youtube monetization

After passing the YouTube requirement for monetization, your channel can generate revenue in several ways:

  • YouTube Ads: Earnings vary widely based on content niche and audience demographics.
  • Brand Sponsorships: Rates are influenced by subscriber count, engagement rates, and content relevance to the sponsor.
  • Affiliate Marketing: Commission rates differ across programs; it's essential to choose affiliates that align with your audience's interests.
  • Crowdfunding: Platforms like Patreon deduct fees; creators should account for this when setting patronage goals.
  • Merchandise Sales: Profit depends on production costs and pricing strategy; higher-priced items can yield more profit per sale.
  • Channel Memberships: YouTube retains a portion of membership fees; creators receive 70% of the revenue.

Here's what you should know when using each method and why you should consider doing so:

Methods Viewers/Clicks/Impressions Earnings/Commission
YouTube Ads 1 million Ad views Average CPM: $2–$12 (varies by niche and audience location).
Estimated Earnings: $2,000–$12,000 per 1 million views after YouTube's 45% cut.
Brand Sponsorships Based on subscriber count Estimated Rates:
- 5K Subs: $300–$500 per video
- 5K–30K Subs: $500–$1,500 per video
- 30K–500K Subs: $1,500–$5,000 per video
- 500K–1M+ Subs: $5,000–$20,000+ per video (rates vary based on niche, engagement, and content type).
Affiliate Marketing 100 sales of $20 products Commission Rate: Typically 5%–30% depending on the affiliate program.
Estimated Earnings: For a 10% commission, 100 sales × $20 × 10% = $200.
Crowdfunding (e.g., Patreon) 100 patrons at $5/month Gross Earnings: 100 × $5 = $500/month
Net Earnings: After Patreon’s 5%–12% fee and payment processing fees, net earnings would be approximately $440–$475/month.
Merchandise Sales 100 items sold at $25 each Profit Margin: Varies based on production costs; assuming a $10 profit per item:
Estimated Earnings: 100 × $10 = $1,000.
Channel Memberships 100 members at $5/month Gross Earnings: 100 × $5 = $500/month
Net Earnings: After YouTube's 30% cut, net earnings would be $350/month.
icon logo
CPM: Cost per 1,000 ad impressions; varies based on multiple factors; creators earn 55% of this amount.

How does YouTube send you money? Illustrate the mechanism

To receive money from Youtube, you must have an AdSense account linked with google and your Youtube channel. Let us find out how YouTube sends you money. Follow the steps mentioned below:

  • Connect your AdSense account to your Google account and YouTube channel
  • Make sure monetization is enabled.
  • Check out the different kinds of video and ad formats you can monetize.

The videos and the ads you'll put on your channel will get you money from Youtube in your AdSense account. When you have earned $10 in ads using your AdSense account linked to your Google account, Google will send you a confirmation email. Once all the verification has been done, Youtube will send you money in your AdSense account.

Part 2. How Much Money Can You Make? Use a YouTube Pay Calculator

Calculating your potential earnings from YouTube is a great way to see if it is worth your time to start a channel and create videos for certain niches. It can also help you set realistic expectations for the average earnings you can expect.

A YouTube pay calculator is a simple way to estimate how much money you can make from your YouTube channel. These calculators will help you better understand how much money your youtube channel is making. Based on your view count, engagement and various other factors, it can help you to calculate your earnings from a YouTube Video or Channel.

1. Daily Video Views

drag the slider to calculate earning

Drag the YouTube Video Views Slider right or left based on your daily video views. It's important to set your Estimated Click-Through Rate based on your channels. All that combined, you can view your monthly estimated earnings potential in seconds.

2. YouTube Channel Analytics

enter youtube channel url

This tool only requires your channel URL. Copy and paste the URL and click 'Check.' You'll get a short report of your channel that includes your total subscribers, the last 90 days' progress, and an estimated earning per video.

3. YouTube Money Calculator

total earnings by channel and video

The Youtube money calculator will show you the exact profit you are earning per day and will let you track your earnings daily, weekly and monthly. You can use the youtube money calculator to see if you should stop or continue your videos. You will also get to know how to improve your income.

How to Estimate YouTube Earnings Using YouTube Money Calculator

Step 1. To estimate earnings for a YouTube channel, paste the channel's URL into the designated search field of the earnings calculator and click the search icon.

import url

Step 2. You'll see the result showing, 'Number of total Subscribers', 'Number of Total Video Views', 'Total estimated earnings', and 'Average Earnings per Video'.

total earnings

Step 3. To estimate earnings for a specific video, locate the video earnings section (often found below the channel search) and paste the video's URL into the provided field.

import video url

Step 4. The result will show you the 'Number of Total Video Views', and 'Estimated Video earnings'.

total earnings by video

Part 3: How to Check Your YouTube Earnings Step-by-Step

The process of checking YouTube income is pretty straightforward. So, regardless of what device you’re using to check, we’ve briefly explained the step-by-step instructions to carry out your YouTube income check within a few clicks.

Check on a computer:

To check YouTube income on your PC or Mac, you just have to do the following;

  1. Open the browser app on your computer and sign in to your YouTube Studio.
  2. Click Analytics from the left side of the screen.
  3. On the Analytics screen, select Revenue from the top side of the screen to check your YouTube income.
how to check youtube income on pc 1

There, you'll find your YouTube income and other necessary data that you might need.

Check on a Mobile Device

The process of checking YouTube income on an Android or iOS device is also straightforward, and you can use either the YouTube app or the YouTube Studio app to perform the operation. The steps below explain the procedure;

YouTube App

  1. Make sure you have the latest version of the YouTube app on your phone. If not, you can install it from Google Play Store or App Store.
  2. Log in to your YouTube account and tap on the Profile icon at the top side. Then, select Your Channel.
  3. Tap the Analytics icon from the middle menu. Your YouTube channel income and other data will be displayed on your phone screen.
how to check youtube income on mobile phone 3

YouTube Studio App

  1. Launch the YouTube Studio app on your Android or iPhone.
  2. Tap Analytics from the bottom menu and select Revenue from the top of the screen.
how to check youtube income on mobile phone 5

The information that you'll find in the YouTube revenue analytics includes the following;

  • RPM (Revenue Per Mile): This is the metric that displays how much a creator has earned per 1000 video views.
  • Playback-based CPM: This shows the average gross revenue per 1000 playbacks where an AD or more is displayed.
  • Monthly Estimated Revenue: This report shows how much a YouTuber has earned from his/her channel in the last six months.
  • Revenue Sources: Just as the name suggests, this shows you the data of how much is earned from each revenue source used on your YouTube channel.
  • Transaction Revenue: The transaction revenue metric is a breakdown of how much a creator has earned from membership and merch.
  • Top Earnings: It shows the data of the video with the highest estimated revenue.
  • Ad Type: This displays the percentage of revenue earned from the different types of ads.

Part 4. Top Factors That Influence Your YouTube Earnings Per View

The amount of money that YouTubers make may seem complex to understand. Does YouTube pay per view? Yes, but not per video view. YouTube will pay you for views that appear on your channels. The actual revenue will depend on several factors.

Factors Affecting Earnings per View

The amount of money YouTubers make per view is affected by various factors:

  • Ad Revenue Rates: The rates vary depending on the country where viewers are located, the time of the year, and the ad your YouTube channel is running.
  • Audience Demographics: Advertisers usually pay more to show their ads to viewers in some demographics, especially those who are interested in specific products or have a high income.
  • Audience Engagement: Videos with high CTR and AVD earn more income from ads.
  • Watch Time: YouTube channels with longer viewers watch time earn more money.

YouTube's Revenue-Sharing Model

YouTube operates on a revenue-sharing model that determines how much creators are paid. For long-form videos, creators receive 55% of the net revenue generated from ads displayed or streamed on their content, while YouTube retains the remaining 45%. This standard split applies to ads shown on the Watch Page and embedded videos across the platform.

For YouTube Shorts, the revenue-sharing model differs. Creators earn 45% of the revenue allocated to them based on their share of views from the Creator Pool allocation, regardless of whether music was used in their Shorts.

Attracting Higher-Paying Advertisers

Higher-paying advertisers are interested in YouTube channels that align with these features:

  • Audience Demographics: Higher-paying advertisers are interested in videos that show certain demographics. For example, an advertiser of a luxury car will pay more to show ads to viewers who are interested in such cars.
  • Audience Engagement: Higher-paying advertisers are willing to pay more to show their ads to channels with higher engagement to increase the chances of people clicking on their ads.
  • Watch Time: YouTube channels with longer viewers watch time attract more advertisers. This is because viewers will be engaged for longer periods, increasing their chances of viewing the ad.

Other Revenue Streams on YouTube

You can earn a lot more per 1,000 views by influencing your viewers to buy products even before your channel gets monetized. Other ways of making money on YouTube include

  • Selling branded merch or courses
  • YouTube Premium subscriber’s subscription fee
  • Recurring monthly payments by members for special benefits
  • Highlight fan’s messages in chat streams
  • Sponsorships by partnering with brands to promote their products or services
  • Affiliate marketing
  • Brand deals

Part 5. How to Verify Monetization Eligibility on Your YouTube Channel

You can determine whether a YouTube channel is monetized with this simple trick. Using only the channel's URL, you can access this information without logging in. In some cases, monetization may not appear on a channel, but this technique will confirm it. Here's how:

Step 1. Visit the Channel's homepage

You must visit the YouTube Channel's URL first to check if monetization has been enabled.

channel’s homepage

Step 2. View the monetization status

  • Click thе "Viеw Pagе Sourcе" option from thе YouTube Channеl's homеpagе.
  • You can do this by prеssing thе kеyboard shortcut "Ctrl + F".
  • Entеr "is_monеtization_еnablеd" into thе pop-up window.
  • As a result, the pagе's tеxt will be highlighted.
  • Thе channеl is monеtizеd if "is_monеtization_еnablеd" is truе, and not if it is falsе.
channel’s page source

Part 6.  Boost Your YouTube Monetization with Filmora's Video Editing Tools

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Scan to get the Filmora App
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Want to maximize thе monetization potential of your YouTubе vidеos? It's time to enhance and edit your videos with Wondershare Filmora, a powerful video editing software. Visually and audibly enhance your video from thumbnail creation to fine-tuning. Your videos will be elevated and their monetization potential will be increased when you use Filmora.

Key Features of Filmora to elevate your videos for monetization

Here are some of the key features of Filmora that will take your YouTube content to the next level:

Edit YouTube Videos with Wondershare Filmora
  • Superb video stabilization with low distortion.
  • Vast video/audio effects and creative assets.
  • Powerful AI for effortless content creation.
  • Intuitive, professional yet beginner-friendly.
  • Works on Mac, Windows, iOS, and Android.
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1. AI Copywriting for Text Enhancement

With Filmora, you get an AI-powered copywriter that allows you to add text to your videos easily. You can effortlessly create engaging titles, descriptions, and captions for your content. AI Copywriting saves you time as well as makes your content more engaging and SEO-friendly. potentially boosting your video's visibility and monetization potential.

2. Video Effects and Filters

Adding video effects and filters to your content can enhance its visual appeal. Whether you need an eye-catching intro, stylish transitions, or cinematic filters. Filmora has you covered. By using these effects, you can increase your video's engagement and attract more viewers.

3. Advanced Audio Enhancements

High-quality audio is a must for monetizable YouTube content. Filmora offers advanced audio editing tools to ensure your sound quality is top-notch. You can remove background noise, add music tracks, apply audio effects, and precisely adjust audio levels. With clear and immersive sound, your viewers will be more engaged.

4. Split Screen

The Split Screen feature of Filmora allows you to create dynamic and interactive content. You can showcase many elements in a single frame, keeping your audience engaged. Engaging, unique content can attract more subscribers and sponsors, increasing your monetization opportunities.

5. Thumbnail and Graphic Design

Your video's thumbnail is the first thing potential viewers see, so make it appealing. AI Thumbnail Creator in Filmora enable you to create eye-catching thumbnails. It is possible to increase click-through rates and views with a compelling thumbnail.

Conclusion

With YouTube monetization how many views does it take to make money? This will depend on a variety of factors, but the sweet spot is after hitting 100,000 views per video. Since the quality of the content you upload can influence how much you make, we recommend using Wondershare Filmora to edit your videos. The video editing software comes with fantastic features for creating highly engaging videos.

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Larry Jordan
Larry Jordan Jun 18, 25
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