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What are Generative AI Videos?

A comprehensive guide to understanding, applying, and mastering Generative AI Videos with Filmora
James Hogan
by Video Tech Expert
updated Jul 07, 25
In this article
    1. Take a Look at the Technical Side of AI-Generated Animated Videos
    1. Real-World Applications for AI Videos
    2. What Are the Limitations and Challenges of AI-Generated Videos?
    3. What is the Future of AI-Generated Videos
    1. A Step-by-Step Guide to Using Filmora's AI Image to Video Feature
    2. A Step-by-Step Guide to Using Filmora's AI Idea to Video Feature

Understanding Generative AI Video

There are many different AI tools that you will encounter while you are working on improving your video editing skills. Each tool has different functions, and it can be a challenge to decide which one to use for your current task. Well, if you were wondering about creating AI videos, which technologies are used to make AI video generators work, and how to use one of the best generative AI video creators, you're at the right place.

Let's uncover the secrets of AI video generators and all the mysteries that lie within.

Definition

Whenever you use an AI tool to create a video from a text prompt or an image, the video you get is a generated AI video. You have probably seen a bunch of them on your social media feed.

A generated AI video is something you get when you use AI to alter a video in some way or create a full video from scratch. AI Image Generators use vast datasets to learn about different textures, motion, facial, and body features of all living beings, spatial awareness, different objects, and even music and sound effects. Then, they use that information to create something new for users, who only need to perform a simple action.

Although it is very easy to use and might seem simple on the surface, this technology is very difficult to develop. Let's examine what it takes to make AI-generated animated videos work.

Take a Look at the Technical Side of AI-Generated Animated Videos

If you look at the code behind some of these tools and understand it, you will see that there are so many things happening in the background while the AI process is happening. Let's take a closer look.

The Core Technologies Used in AI Video Generation

Generative video AI tools use Generative Adversarial Networks (GANs) to create realistic scenes or characters based on the training model. They use Motion Synthesis to understand realistic motion in nature and the basic principles of physics, and then they rely on Speech Synthesis and Lip Syncing to ensure that the video looks natural when someone is speaking.

The Key Innovations Introduced with AI-Generated Animated Videos

After developing these tools, the world was introduced to several innovations. Here are the three most important ones.

Creating videos from simple prompts is now a common thing, and these tools are so well-optimized that you can use them on your phone.

You can use these tools to create avatars that can speak and share a story. This will increase your video output by a significant margin.

Creating high-quality videos is no longer very expensive. For simple tasks, you can use AI instead of hiring a professional.

The Current State of AR Effects

This technology is growing rapidly, and therefore, it has found many real use cases. Video creators, marketers, and even educators are using it to create the exact videos they need without any technical knowledge. Although achieving actual realism is not yet here, if you need a short AI-generated animated video with Pixar-level quality, you can find several tools that will get the job done.

Since we have covered the theoretical aspect of AI videos, let's examine how this technology is actually being used by people in different industries.

When and Where to Use AI-Generated Videos?

In this section, we will examine some real-world applications and limitations and try to predict the future of creating AI videos.

Real-World Applications for AI Videos

Here are the top three industries where AI videos are making the most significant impact.

ai in marketing and advertising example
Marketing and Advertising
AI-generated videos are used to create product explainer videos, certain branding messages, and even some full promotional clips. You can also create different variations that you can use for different audiences and locations. And all this is done without breaking the bank.
ai in training videos free example
Educational and Training Videos
Large organizations train AI to generate training videos for employees. You can also use it in a school environment to create an easy explainer video for today's lecture. The impact they have on information retention is gigantic, so it's very good news that they are so easy to make.
ai in creative videos free example
Entertaining and Creative Videos
Many video creators have used AI to create fun, short videos and share them with their audience. Most of these videos focus on someone experimenting with AI videos and trying to get the perfect result. Some up-and-coming artists have used AI to create full music videos for a small price.

However, you don't always get the perfect result. This technology is still developing, and if we look at it today, we can find a few issues to talk about.

What Are the Limitations And Challenges of AI-Generated Videos?

Here are the three most common and most noticeable limitations of videos generated using AI.

Lack of Total Realism
You can always tell when a realistic-looking video was created using AI. They simply feature some unnatural movements, and there are frequent lighting inconsistencies throughout the footage. Achieving perfect realism with AI is not possible currently.
Limited Customization Options
When you generate a video with AI, you cannot go through it frame by frame and fix mistakes. In most cases, what you see is what you get. If you are unsatisfied with the result, you have to try a different prompt. You cannot edit the existing one.
Ethical and Legal Concerns
These AI models are trained using other people's work. For instance, an argument can be made that whenever someone requests an image that is inspired by Banksy, the artist should receive royalties, but this is not the current system, and this raises concerns.

Apparently, there is still much work to be done to improve such AI tools, which is an excellent segue to our next section.

What is the Future of AI-Generated Videos?

The ultimate goal of AI videos is to achieve ultimate realism. Also, when you generate a video, it would be good if you could edit it instantly afterward to fix any mistakes that the system made. Developers are working on improving these systems with all the legal and ethical concerns in mind to create the best possible product for end users.

Finally, we have reached the most exciting part of this text. We have a practical tutorial on using this technology. Strap in!

How to Generate Videos with AI

If you are looking for a video editing tool that has awesome AI features that can create videos from images and text prompts, then Filmora is the perfect tool for you. You can do anything in Filmora in a few simple steps, and we'll prove that later. For now, let's focus on two features that allow you to generate videos.

Filmora's AI Image to Video allows you to upload your image and see yourself transform into a superhero, a tiger, or even a small action figure. You can also convert your photo into a Studio Ghibli cartoon or a different type of Anime character. There are so many options to explore that it can be hard to wrap your head around them.

The AI Idea to Video goes a step further and combines several AI mechanisms to create a stunning video with subtitles and voiceovers from a simple text prompt . This type of technology is very complex, yet Filmora is able to offer it in a very easy and intuitive way, offering very good results.

Let's see Filmora in action.

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A Step-by-Step Guide to Using Filmora's AI Image to Video Feature

Follow the steps below to transform an image into a video.

Step 1

Download and install Filmora on your Windows or macOS device. Look for the Toolbox section on the left. From there, you can activate the Image to Video feature. When it loads up, go through the templates until you find something you like and click on Create.

Step 2
Click on the designated area to upload a photo. When you do, a new window will appear where you need to select the character in your photo properly. After that, click on Submit.
Step 3
After that, the only thing left is to click on Generate and wait a bit for the AI to do its thing.
pick an image to video template
submit image for image to video
generate ai image to video filmora

Take a look at the awesome video we were able to create. You can see the photo we used on the left and the generated video on the right.

ai image to video filmora results

The AI perfectly imagined what this woman would look like if she were an animated character.

Now, let's move forward with the other AI video generation feature available in Filmora.

A Step-by-Step Guide to Using Filmora's AI Idea to Video Feature

Follow this guide to use the AI Idea to Video feature in Filmora.

Step 1
From the same Toolbox where you found the Image to Video feature, activate the AI Idea to Video feature. Now, you only need to write an idea for a video and click on Generate AI Script. It will take a short while for the AI to create the story.
Step 2
Review the scenes generated by the AI Script tool, explore some customization options, and when you’re ready, click on Generate. This will also initiate a different AI process, and you will need to wait for a minute or two.
Step 3
Review the generated video and click on Export to save it to your device.
 generate script ai idea to video
generate video from text prompt filmora
review idea to video generation filmora

As you can see, unlike most other AI video generators , Filmora is already ahead of its time, offering users the option to further customize the generated video in the editing timeline before exporting.

Before we show you the video we created in Filmora, let’s first examine the simple prompt that we used.

“A beautiful man and woman in futuristic clothes are walking down the streets of New York in the future. The year is 2050, and Al is seamlessly integrated into daily life. The scenes feature futuristic visuals, environments, and characters. The story follows an ordinary couple walking down the street and using AI tools to achieve simple tasks.”

From that prompt, we were able to create this video with zero edits.

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As you can see, you can have a lot of fun in Filmora, so why not hop in? Download Filmora today and experience the excitement of using AI tools.

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