Top 10 Richest YouTubers in 2025 [Updated]

With 1,300,000,000 daily users, YouTube offers instant access to one of the largest audiences on the Internet to all video content producers. The best part is, that you can create your own channel for free and start uploading videos today.

However, it is worth noting that success doesn't come overnight and all of the highest-paid YouTubers had to work hard to get to where they are now. Another fascinating fact is that most of the people frequently mentioned in these discussions are under 30 years old. So let's have a look at the top ten richest YouTubers..

• Part 1: Top 10 Richest YouTubers
• Part 2: How To Create Engaging YouTube Videos With Filmora?

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Learn more details about How to Make YouTube Video >>

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Part 1: Top 10 Richest YouTubers

Who is the richest YouTuber? Well, we've done some research and found some of the highest-paid YouTubers on the market. Things change but we'll try our best efforts to keep the info up to date.

• MrBeast (Jimmy Donaldson)
• Vlad and Niki
• Like Nastya
• PewDiePie
• Ryan Kaji (Ryan's World)
• Logan Paul
• Jeffree Star
• Ninja
• Markiplier
• Jake Paul

1. MrBeast (Jimmy Donaldson)

Exceeding over 356M subscribers and 844 videos, MrBeast is ranked as the highest-paid YouTuber. As an American content creator, media personality, and businessman, he is also well known for hosting the reality-based TV series, Beast Games, on Amazon Prime. With an average video length of 24.97 minutes, he currently earns $4.6M - $13.8M monthly.

Regarding its video types, they are usually based on entertainment and humor. To make better content for its TV series Beast Game, he has recently made a custom-built “city” in Toronto with an overall cost of $14 million. Besides YouTube, he is growing his fan following on TikTok with 114.1M followers and 1.1B likes.

2. Vlad and Niki

Vlad and Niki are among the richest YouTubers in the world, with 133M subscribers. The channel features Russian-American-born siblings Vladislav Vashketov, Nikita Vashketov, Christian Vashketov, and Alice Vashketov. It is mainly based on the global preschool phenomenon; these kids showcase fun and non-stop crazy adventures.

With 248+ billion views, they translate their content into almost 18 languages, making it accessible to worldwide viewers. Each episode has a creative mix of live-action and music to make comedic videos for a preschool demographic. While making such content, they earn $409.1k - $6.5 million per month and between $4.9 million - $78.5 million per year.

3. Like Nastya

This is another top-rated kids' YouTube channel with an overall 125M subscribers and $2.5M - $39.7M million annually income. Featuring entertaining videos with kid songs, colors, natures, colors, and shapes, this channel is a great place for children and parents to learn. The foremost aspect of all their 924 videos is that they show daily fun tasks that promote cognitive growth in little ones.

Talking about the origin of this channel, Nastya had cerebral palsy as a newborn, and her parents started the channel to show her progress. From having a fear of speaking to earning a handsome amount, she encourages healthy habits and behaviors among kids.

4. PewDiePie

Felix Arvid Ulf Kjellberg owns the PewDiePie YouTube channel with a total of 110M subscribers and 4.8K videos. In 2006, he started making videos, and back then, his channel name was PewDie, which had content related to video games. However, in 2012, he started getting more viewers when he added humorous commentary on gameplay videos.

Over time, the content differed, like the “You Laugh, You Lose” series in which Felix reacts to react to famous videos and challenges viewers not to laugh. Last Week I Asked You, Meme Reviews, Reddit Reviews, and Pew News are his other content types through which he became one of the richest YouTubers in the world.

5. Ryan Kaji (YouTube Channel: Ryan's World)

Among many highest-paid YouTubers, Ryan Kaji makes content related to science experiments, music videos, skits, challenges, and DIY arts/crafts. With 38.8M subscribers, this channel was created “Ryan’s World” in 2015, when his parents saw his love and affection for recording. In 2020, his total earnings were $29.5 million, but in 2024, they exceeded $100 million.

Being a 6-year-old kid, he started reviewing the toys in his video and earned around $10 million. His videos currently contain content related to superheroes and animated cartoons ranging from action figures and robots to video games.

6. Logan Paul

This 28-year-old YouTuber, influencer, professional wrestler, and actor has around 23.6M subscribers. He makes “Logan Paul Vlogs” that contain his day-to-day activities. Among his 724 videos, he also makes challenge videos and collaborations to entertain his audience and engage with other content creators.

However, Logan Paul has recently faced many controversies related to misleading fans about cryptocurrency investments. As per BBC, recently, in Nov 2024, Paul faced a hatred reaction from viewers by saying he would turn out as gay for one day and would have a male march only.

7. Jeffree Star

Jeffree Star is a well-known name among the richest YouTubers in the world, with over 15.7M subscribers. In all the 435 videos, this cosmetic content creator and makeup artist has shared skin line product and makeup reviews throughout the years. Joined in Feb 2006, Jeffree Star now has 2,604,989,136 views because of its creative and engaging content.

Within a rough estimate, this makeup artist is now earning around $200 million in 2024, showcasing success in multiple domains. Besides YouTube, Jeffree has a massive following on other social media platforms like Twitter, Facebook, and Instagram.

8. Ninja

Known as a Battle Royale Player and streamer, Ninja has around 23.8M subscribers and 2.2K videos on his YouTube channel. Mainly owned by the Blevins, he creates esports and gaming streaming relayed videos for game enthusiasts. In 2018, due to its massive content and viewer reach, he earned first place in Fortnite Celebrity Pro-Am Tournament E3.

Before that, he was also ranked first in the PUBG Squads Gamescom Invitational and second place in Place H1Z1 5s Dreamhack in 2017. With total earnings of $500,000 monthly on Twitch and over $6 million on YouTube, he is at first rank in AGL 8 Knoxville.

9. Markiplier

On the list, Markiplier is another highest-paid YouTuber with 37.3M subscribers and 5.6K videos on YouTube. Being a vlogger, philanthropist, actor, film director, singer, and podcast host, he uploads videos related to games and horror movies. Due to his well-toned voice, in-depth style of gameplay, commentary, and multiple charitable acts, he has gained 22,219,386,854 views on his channel.

Not just that, due to his content type, he is earning around $38 million annually. Besides the reviews, he also shares mind-crippling ennui, reactions, and challenges to maintain the audience's interest.

10. Jake Paul

Lastly, Jake Paul is the brother of Logan Paul, who has 20.9M subscribers and 1.4K videos on his channel. Unlike his brother, he posts videos related to challenges, daily vlogs, music releases, and collaborations to gain a following. Joined in September 2013, right now, he has 7,745,561,880 views, which helped him become one of the richest YouTubers in the world.

After fighting against Mike Tyson, his net worth is now projected to rise because of diverse streams and high-profile matches. As of now, he is earning nearly $80 million, and this figure will eventually grow based on his content and fame.

Part 2: How To Create Engaging YouTube Videos With Filmora?

If you want to join the richest YouTubers in the world league, creating high-end videos with appealing effects and transitions is necessary. For that, we recommend using Wondershare Filmora, a versatile solution with AI-powered tools to make video creation seamless. With features like Smart Short Clips, you can break down longer videos into short clips for easy posting.

Plus, when editing the video, users can insert various effects and transitions to make compelling content. Regardless of the tool used, users can determine the quality and format while exporting the final outcomes. The best part is that you can access Filmora on a desktop and as an app to make content and video creation seamless.

Comprehensive Guide On How to Make YouTube Videos With Filmora Desktop

Considering the vast capabilities of Filmora, we can learn to create stunning YouTube videos with ease. Here is how you can use Filmora desktop to generate compelling videos in real-time:

Step 1: To begin with, launch the tool on your device and insert credentials to log in. Once done, hit the “New Project” option from the main interface to start the video creation process.

Step 2: When directed to the new interface, click the “Import” button from the left side and add the reference video you seek to edit.

Step 3:After importing the video, drag it to the timeline and pick the “Transition” tool from the top toolbar. Then, pick the desired transition effect to add to the video.

Step 4:Besides adding the transition, head to the “Effects” tool from the toolbar and select the effect from the list to add to the video.

Step 5:Now, insert the stickers related to the YouTube channels, like Subscribe or follow from the “Stickers” toolbar.

Step 6:Once you are done editing the video, preview it and press the “Export” button from the top right corner to fetch a pop-up window. There, under the “Output Settings” section, pick the video format, resolution, or quality and hit the “Export” button again to save it to the device.

Detailed Guide on How to Make YouTube Videos with Filmora App

Other than the desktop version, you can also create YouTube videos on the Filmora App to become to highest-paid YouTuber. Find out how this app makes video creation easy and convenient for YouTubers:

Step 1: From the main interface, pick the “New Project” option and select the video from the new screen. Upon doing so, hit the “Import” button to start editing it for YouTube posting.

Step 2: To edit, first, choose the “Text” tool from the bottom and tap the “Add” icon to insert letters or captions to the video. After adding the text, choose the “Edit” tool to change the style of captions to make them more appealing and prominent.

Step 3:This will fetch the list of styles, where you can pick the desired one while selecting the preferred case and press the “Tick” icon to save changes.

Step 4:After that, tap the “Template” tool, choose the trending captions template, and hit the “Tick” icon to apply it to your captions.

Step 5:Preview the video, and if it doesn’t need any changes, choose the “Export” button from the top right corner. On the new screen that appears, select resolution and frame per speed, and hit the “Export” button again to save it to the device.

Conclusion:

Young stars are born every day, but reaching the heights of the top ten highest-paid YouTubers requires patience, hard work, and most of all a stroke of luck. The world's largest video-sharing platform offers great opportunities for young people who want to share their skills, thoughts, and ideas with the rest of the world, but it also demands a lot of creativity and dedication. Interested in making money on YouTube? Check our tips and trick about How to Make Money on YouTube. Have started your YouTube channel already? Use our YouTube Money Calculator to estate how much money can you earn on YouTube.