- • How to Edit Videos for YouTube
- 1. Overview of YouTube Video Editor
- 2. YouTube Video Editor Guide+
- 2.1 How to Use YouTube Video Editor
- 2.2 How to Use YouTube Enhancements Tool
- 2.3 How to Edit Title, Description, and Tags
- 2.4 How to Edit Audio on YouTube
- 2.5 How to Add Logo or Watermark
- 2.6 How to Edit the Video Length on YouTube
- 2.7 How to Edit Uploaded YouTube Videos
- 2.8 How to Remove YouTube Videos
- 2.9 How to Add Music to YouTube Video
- 2.10 How to Edit Channel Description
- 2.11 How To Add Custom Thumbnails
- 2.12 How to Blur Faces or Objects
- 2.13 How to remove black bars from existing videos
- 2.14 What is YouTube Creative Commons
- 2.15 Standard YouTube License vs. Creative Commons
- 2.16 How to Add YouTube Annotations and Cards
- 2.17 How to Change the Privacy Setting
- 2.18 How to Add Subtitles and Closed Captions
- 3. Best YouTube Video Editing Tools
- 4. Editing in Hot Editors
- 5. Tools for Customizing YouTube Channel
- 6. Editing on Different Devices
- 7. Advanced Editing Tips
- 8. YouTube Ultimate Guide
How to Add YouTube Annotations and Cards?
YouTube Cards and Annotations are very useful if you want to encourage your viewrs to take an action, like Subscribe, go to another video or associated website, etc. Today, we're going to show you the differences between cards and annotations, and how to add them in YouTube videos.
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The main difference between annotation and cards is their outlook. Cards are more graphical whereas annotations are text based. The cards slide in once you click the small "i" button on the video where as the annotation is there based on the timings set by the user. Moreover the main differences between the two are:
1. YouTube Cards are small and unobtrusive, unless a viewer chooses to click on them, which is why they are the better option when you are trying to get views on other videos. Irritating a few people with a big annotation might be worth it if you also draw other people’s attention to your cause or website, but it is not a good way to endear yourself to people you are trying to get views and subscriptions from. When a card is clicked a thumbnail will appear with a link to your additional content. YouTube Cards are often better than annotations for adding links to your videos because they look much tidier. Also, unlike annotations, cards will be visible to people watching your videos on their mobile devices.
2. You cannot use Cards just to insert notes into your videos, though, and you cannot adjust their size like you can with annotations. So, if you do need a link to be large and extremely noticeable, annotations might still be your best option. Cards and annotations can even be used in combination sometimes.
How to add YouTube Cards:
YouTube Cards are similar to annotations but more interactive. They allow the owner of the video to add images and other links. A small box appears, clicking on which will activate the cards.
- Click on the "Video Manager" tab
- Click "Edit" tab under the video screen shot you want to add the card on
- Click on the "Cards" tab
- On the right panel click on "Add Card" drop down menu and select the type of card you want to add
- Click on the create button which will open the corresponding video
- Once you finish the subsequent information required click create card
- Select the timeline for the playhead to appear which leads to the card slide
- Apply changes and exit
The types of YouTube cards:
- Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
- Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
- Poll: Encourage viewers to participate in a poll (vote)
- Link: links to a website which compliments whatever content is in the video.
4 Tips for Using YouTube Cards
1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.
2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.
3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.
4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an annotation. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.
How to add YouTube annotations:
YouTube Annotation is addition of a text layer, link or hotspots over your video. They add interactive boxes which link to other websites or videos (any link you want).
- Click on the video manager tab
- Click edit tab under the video screen shot you want to add the annotation on
- Click on the "End screen & Annotation" tab
- On the right panel click on "+ Add Element" and select the kind of annotation you want to add
- Adjust the position of Annotation, you can drag the rectangle to locate it at any position of the video, move the slide to set the start and end time of the annotation
- Apply changes
The types of YouTube annotations:
1. Speech Bubbles
Speech Bubbles: look like the dialogue box in a comic strip. There is a tail which you can adjust so it looks like one of the people in your video is saying what is written in the annotation. Speech bubbles are great for adding in funny comments.
Notes: come in a limited selection of colors and can be adjusted to take up a maximum of 30% of your player screen. Sometimes you need a huge annotation to get an important point across, but using huge note annotations too often – especially near the beginnings of your videos – will annoy viewers. If you need a large note annotation make sure to place it later in your video, when a viewer will already be invested in what they are watching and less likely to click away.
Titles: are large pieces of text that go either at the beginning of your video or in-between different topics within your video. YouTube’s titles are not very nice to look at, but they are a decent option if you do not have access to video editing software.
Spotlights: have a subtle border and are completely clear inside. Your text only appears when a user hovers over the spotlight. Spotlights are great for turning elements within your video into links.
Labels: are completely transparent, like spotlights, but the user does not have to hover over them for your text to be visible.
Pauses: are no longer available to add to your videos, although Pause Annotations added before they were removed still work. Pause Annotations used to stop your video for a set period of time when your annotation appeared.
If somebody watches your video and gets to the end then that means they enjoyed it and will probably be open to checking out more of your content. Rather than hoping that your other videos show up in the ‘Suggested Videos’ YouTube will show after yours has finished playing you should always include an outro, or ending card, after your video to recommend your own work. Annotations are used in a lot of successful YouTuber’s ending cards.
One form this takes is small Note annotations in the bottom corners of the screen, one linking to your previous video and one to the next. Sometimes your viewers might not necessarily get the most enjoyment out of your videos by watching them in order, though. Sometimes you want to link viewers to the videos that are most related to the one they just watched.
The best outros also include a subscribe button, which can be created using annotations. These annotations work best when combined with a verbal call to action. Make sure your outro lasts long enough for people to make the decision to subscribe or click another video.
No matter what kind of annotations you are using, you should never use more than two of them at a time anywhere except for your outro. You should also never place annotations at the very top of your screen, or in the middle at the bottom. If your video is embedding on a separate website then the player will cover annotations at the top of the screen, and ads might cover annotations placed in the bottom-middle of the screen. Keep in mind when using annotations that they will not be visible to users watching your videos on mobile devices. If mobile traffic is very important to you then consider using YouTube Cards.
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