Animated video production companies charge high fees for creating business animations. This makes DIY animation tools a cost-effective alternative. With the right software, businesses can create engaging, professional animations without hiring expensive studios.
Filmora’s business animation video maker is a user-friendly tool that simplifies animation creation. It offers pre-made templates, customizable elements, and advanced animation features. If you need to create animated videos for business, Filmora is the way to go. See how to do it below!

In this article
Part 1. How To Make Business Animation Videos With Filmora
You can make animated videos for business with Wondershare Filmora in minutes. Follow these steps to produce high-quality animations for your brand.
Step 1: Download the latest version of Wondershare Filmora. Install and launch the software, then log in or create a Wondershare account.
Step 2: Click New Project to begin. Go to Stock Media. Use the search bar or browse for your preferred pre-made animation template. Drag it to the timeline.

Step 3: Add and customize elements in the timeline. Click Titles or Quick Text to insert text. Adjust the colors or use brand-specific fonts using the right panel.

Step 4: Add voiceovers and music to your video. Go to the Audio tab or record voiceovers. Alternatively, choose from Filmora’s royalty-free audio library.

Step 5: Animate characters, icons, and infographics. Choose from Transitions, Effects, and Filters to bring your video presentations to life.

Step 6: When you’re done, click the Export button. Choose the best resolution for your platform (1080p or 4K). Optimize for YouTube, social media, or websites.

Part 2. Improve Business Animation Videos With Other Filmora Features
Filmora is more than just a business animation video maker. It provides advanced features to refine and elevate your animated business videos. The tool ensures professional quality and seamless editing for your brand with these features:

- AI-Powered Animation Tools
Filmora’s AI-driven features make animation simple and efficient. Smart motion tracking and automated animations allow you to create smooth, professional effects without manual effort.
- Drag-and-Drop Interface for Easy Editing
No animation experience? No problem. Filmora’s intuitive interface lets you drag and drop elements. Insert text, transitions, and animations to build compelling business videos.
- Advanced Motion Tracking
Keep animated elements locked onto moving objects for more dynamic presentations. This is great for highlighting products, adding annotations, or enhancing storytelling.
- 3D Text and Effects for a Professional Look
3D text animations add depth and realism to business animations. They make presentations, promotions, and advertisements more visually appealing.
- Screen Recording & Green Screen Capabilities
For businesses creating tutorials, product demos, or webinars, Filmora’s screen recording function allows you to capture on-screen activities. The green screen feature enables seamless background replacement for creative visuals.
- Stock Footage & Royalty-Free Media
Filmora provides access to a vast library of high-quality stock footage, royalty-free music, and sound effects. They make it easy to enhance your videos without additional licensing costs.
By using these features, businesses can create professional-grade animated videos with ease.
Bonus Tips for Creating High-Quality Animated Business Videos
Do you want to create top-tier animated videos that stand out? Follow these expert tips to ensure your business animations are high-quality and effective:
- Keep it short and engaging
The ideal length for a business animation video is 60-90 seconds. Keep the message clear, concise, and impactful to maintain viewer interest.
- Use clear, professional voiceovers
A well-recorded voiceover enhances credibility and engagement. Choose a professional voice that matches your brand identity. Or, use Filmora’s AI-powered voiceover tools for text-to-speech narration.
- Follow brand guidelines for consistency
Maintain a professional look by sticking to your company’s color schemes, fonts, and logo placements. Consistent branding increases recognition and trust.
- Add subtitles & captions for accessibility
85% of social media videos are watched on mute. Adding subtitles improves accessibility and ensures your message reaches a wider audience.
- Test different formats for different goals
Explainer videos are best for product and service introductions. Promotional ads are perfect for short, attention-grabbing animations for marketing. Corporate presentations work well with professional animations for internal or client-facing presentations.
- Use high-quality visuals & effects
Crisp visuals, smooth animations, and clean transitions make your videos look professional. Avoid cluttered designs and maintain a modern, polished look.
- Add Strong Call-to-Actions (CTAs)
Every business animation should have a clear goal. Aim to drive traffic, increase sales, or boost brand awareness. Encourage viewers to take action with a direct, compelling CTA.
Follow these tips to create high-quality, professional animated videos. This ensures you can effectively communicate your brand’s message.
Part 3. Best Ways To Make Your Business Animation Video Go Viral
Creating an animated business video is only the first step. Ensuring it reaches the right audience is as important. Here’s how to maximize visibility and engagement for your animations.

- Optimize for Different Platforms
Each platform has specific video size and format requirements. Filmora allows you to resize and reframe videos across YouTube, LinkedIn, Instagram, and Facebook. You can also make custom sizes for company websites to ensure optimal presentation.
- Use SEO-Friendly Titles & Descriptions
Search engines and social media algorithms rely on keywords to rank videos. Use relevant phrases like “business animation video maker” and “animated video production companies” in your title, description, and hashtags to improve discoverability.
- Embed on Websites & Landing Pages
Adding business animations to homepages, product pages, and blog posts increases engagement and conversion rates. Studies show that videos on landing pages boost conversion rates by up to 80%.
- Run Paid Ads for Targeted Reach
Use Facebook Ads, Google Ads, or LinkedIn Ads to promote your animated videos to potential customers. Short, engaging animations work best for paid promotions.
- A/B Test Different Versions
Test multiple variations of your video with different intros, CTAs, or voiceovers to see which version performs best. This helps refine your messaging and increase audience engagement.
By using these strategies, your business animation videos can attract more viewers. It can boost engagement and drive business success.
Conclusion
Creating videos is simple and cost-effective with Filmora’s business animation video maker. You can make high-quality content without hiring expensive animation studios. Take advantage of Filmora’s AI, pre-made templates, and advanced animation tools.
You have all the tools you need to create animated videos for business with ease. Try Filmora’s free version today and explore its animation features to elevate your brand’s video content.