Filmora - AI Video Editor
Edit Faster, Smarter and Easier!
Filmora Video Editor
Effortlessly create video with AI.
  • Various AI editing tools to increase your video creation efficiency.
  • Offer popular templates and royalty-free creative resources.
  • Cross-platform functionality for editing everywhere.

How to Build YouTube Backlinks for Your Channel

Shanoon Cox
Shanoon Cox
Originally published Dec 06, 21, updated Feb 29, 24

YouTube is the world's 2nd most visited site. That means achieving a higher ranking can be beneficial for you. YouTube SEO can help you to boost traffic, get more views, and achieve higher rankings. In this article, we'll explain what YouTube backlinks are and the safest way to get them.

What Are YouTube Backlinks?

Links between other sites to your YouTube videos are referred to as YouTube backlinks. Backlinks are crucial to growing traffic, increasing discovery speed, and improving ranks. Backlinks are almost akin to a site's reputation as they can act as a vote of confidence for the quality of your videos.

The content of a video with more backlinks is seen as more valuable by search engines than those with less, as each backlink adds confidence that the video is worth linking to.

The popularity of the sites linking to a YouTube video also plays a part as they naturally lead to increased traffic coming to sites through backlinks. Search engines often check popular videos for new backlinks leading to the quick discovery of new content.

The quality of backlinks significantly impacts the ranking and visibility of a given video. Search engines consider links from relevant sources as more valuable as people are more likely to click them.

Lastly, placement and formatting of links play a part as a link that stands out is more likely to generate traffic than one that doesn’t.

Are YouTube Backlinks Important?

Yes. Backlinks are one of the vital aspects of SEO. They are essential to ranking well in Google search results, and they also help you stay ahead of your competition.

Backlinks act as a powerful source to attract your target audience. While getting people to your might be challenging, sending them to your other work is a breeze. You only have to include YouTube backlinks for free to do so. With 65% of people being visual learners, YouTube is a resourceful place for using backlinks.

How Can I Get YouTube Backlinks for My Videos?

Getting high-quality backlinks can be challenging if you don't know how to do it. The good news is that there are many different methods that you can use to get links that will benefit your YouTube videos; all it takes is a little creativity.

With that in mind, here are some of the safest ways of getting YouTube backlinks for free for your videos.

Guest Vlogging

Build YouTube Backlink with Guest Vlogging

If you have a large social media following or even just a few loyal subscribers on YouTube, consider using that to your advantage. Many bloggers and popular vloggers will allow guest appearances in their videos — as long as they also get something out of it. If you are a vlogger in a specific niche, you could guest vlog for someone well-known in your niche, or anyone with higher ranking videos than yours.

Share Your Videos on Social Media

Share your youtube video on social media

Posting original content on social media sites is also a great way to get high-quality backlinks for free. People will click your links, and this can help you to get more views and subscribers too. Many bloggers and vloggers often post the videos they feature on their social media platforms.

Web 2.0 Sites

get youtube backlink via web 2.0 sites

The use of Web 2.0 sites is a great way to get backlinks for your YouTube videos. Web 2.0 sites, such as Squarespace, Blogger, Blog, Weebly, and WordPress allow you to embed your videos. You can post original content on these sites, which will then link back to yours. So this makes them powerful links indeed.

Incorporate such websites into your marketing strategy and then target your keywords correctly to get more user engagement. In turn, both your site and embedded video will rank on the top page of search engines, meaning you will rank for that particular search query.

Pinterest Video Pins

use pinterest video pins to get backlink

Pinterest video pins are another great option. They are simply a link to your YouTube video placed on the Pinterest site. With over 320 million monthly active users and more than 200 billion pins saved, this is a great way to get YouTube backlinks for free. It also helps you grow your following.

Creating backlinks using Pinterest video pins can help you tell a story about your brand, idea, or project. Video pins attract and grab the attention of your audience using a cover image. What's more? You can create video adverts to advertise on Pinterest.

Unlinked Mentions

unlinked mentiosn for youtube backlinks

The use of unlinked mentions means that whenever someone writes about a YouTube video without linking it back, you provide them with a link yourself; this is a great way to obtain YouTube backlinks for free.

Questions: Is it safe to buy YouTube backlinks?

No, it is not. You should not buy backlinks because it's against Google's Webmaster Guidelines. If you get caught, you will get a Google penalty for trying to cheat the system.

A Few More SEO Factors for YouTube SEO

Quality of Your Videos

YouTube and Google rank high-quality HD videos higher than those of low quality. Use Filmora to create and edit your videos before uploading them to YouTube.

The software allows you to change the resolution of your videos; it has a range of resolution settings you can choose from to enhance the quality of your videos. You can also adjust the contrast, brightness, tint, and saturation of your videos.

Moreover, you can cut a section in the middle of a video and remove the shake from videos. Additionally, the program allows you to trim, crop, rotate and join videos.

The best part is: You don't need to be tech-savvy to know how to use this software. It is easy to use and has an aesthetically pleasing interface.

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Help you create high-quality YouTube video

Video Title

The title of your video has a significant effect on your YouTube SEO. Including your target keyword in your title will help your video rank higher. A compelling title also drives a high CTR (click-through rate). However, you should avoid creating clickbait titles, as this can hurt your ranking.

video title of youtube video


YouTube ranking also depends on how viewers engage with your video. If users watch, share, like, and comment on your videos, Google and YouTube will give them a priority. As such, the more engagement your videos receive, the higher they will rank.

youtube seo factor - engagement

YouTube Tags

Tags allow YouTube to know what your video is about. For this reason, your first tag should be the target keyword. You should also include variations of the target keyword when adding tags.

youtube seo factor - youtube tags


Using these methods can help you gain high-quality links to boost your YouTube SEO and increase views and subscribers to your channel. Keeping this in mind, the quality of your video is one of the ranking factors. Use Filmora to edit and create HD videos that will get on top of search results.

You May Also Like

How to Change YouTube Playback Speed to Speed Up or Slow Down Video

Are you watching the playback of a YouTube video, and you want to slow down or speed it up to understand the video better? Here's how to change YouTube playback speed to speed up or slow down.

Posted byRichard Bennett|2024-02-29 15:58:11
YouTube Movie Maker Tutorial and Alternatives

Are you looking for a movie maker to create YouTube content? If yes, then try YouTube Movie Maker and create engaging content.

Posted byMax Wales|2024-02-29 15:51:45
11 Useful YouTube SEO Tips to Rank Your Video

Do you want your YouTube videos to appear on top search results? We have provided some YouTube SEO tips to help your videos obtain a high ranking.

Posted byShanoon Cox|2024-02-29 16:17:30
How to Add Custom YouTube Shorts Thumbnails Effortlessly

Are you looking forward to knowing how to customize YouTube Shorts Thumbnails with Ease? Here is a detailed article talking about the best ways to optimize your YouTube shorts channel with the right tips.

Posted byShanoon Cox|2024-02-29 16:17:04
How to Rip Audio from YouTube in 3 Ways [Free and Safe]

Looking for a way to rip audio from YouTube? This article will guide you through 2 ways of ripping audio from YouTube. Additionally, you will learn how to edit audio in your video using downloaded software.

Posted byShanoon Cox|2024-02-19 17:30:50
Top 4 Marvel Intro Makers Online

You can either use Marvel intro makers online to make it or use Filmora to make it according to our tutorial. Either way, we get you covered!

Posted byRichard Bennett|2024-02-19 17:28:52
How to Upload Shorts Video on YouTube? [2024]

The following section explains the step-by-step process on how to upload Shorts videos on YouTube Shorts both from your smartphone and a PC.

Posted byRichard Bennett|2024-02-19 17:27:56