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Fitting your ideas into a short elevator pitch video can be a real challenge. You only have about a minute to make a lasting impression, and that often leads to rushing or freezing up on what to say.
Of course, that's not what you want. You don't want to miss your chance to impress your audience. What you need is a clear structure and the right tools to turn that short moment into a big opportunity.
With the guide below, we will show you how to create an elevator pitch and prove that you can turn that moment into something impactful!
In this article
Part 1. Information You Must Include in Your Elevator Pitch Video
An elevator pitch video is a quick way to introduce yourself and share what you're all about. People often use it for job hunting, networking, startup pitching, or just getting their ideas out there.
The video length of an elevator pitch is short, usually just 30 to 60 seconds, or about the time it takes to ride an elevator. However, it can make a big impact if done right.
What to Include in a 1-minute Elevator Pitch Video
To make the most of your time, it's important to structure your elevator pitch with the essentials. Here's what to include so you don't miss a thing:
Using these points, write a short script. Keep it around 150 words or less. Practice saying it out loud, and keep your tone confident but friendly. If you need a hand with making your script, we have a good elevator pitch template for job seekers below:
Then, record it using your phone or webcam. It doesn't need to be perfect. In the next part, we'll help you polish it up with a few simple editing tips.
Part 2. Step-by-Step: How to Create an Elevator Pitch Video
Once you've recorded your 1-minute elevator pitch video or less, the next step is to refine it and make sure it comes across professionally. A strong message is important, but clean visuals, clear audio, and smooth pacing can make a good impression that you are prepared and serious about what you're offering.
For creating and editing an elevator pitch video, many turned to Wondershare Filmora to enhance their content without complexity. Some of the key features that Filmora offers are:
- Auto Subtitles
- Background Replacement
- Animated Characters and Video Templates
- Audio and Video Enhancer
- AI Copywriting
These features are perfect for job hunting, social networking, product pitching, brand promotion—basically anywhere you want to make a bold impression. With Filmora, you can easily create an elevator speech video that's professional and fun!
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1. Swap in a Professional Background in One Click
If you don't have a clean or professional-looking background while recording your elevator pitch video, it's easy to fix that with Filmora. You can easily replace your background using a range of built-in tools, including:
- Screen (Chroma Key) Screen (Chroma Key): Removes a specific color (usually green or blue) from your video.
- AI Portrait: Automatically cut out people from videos without a green screen.
- Smart Cutout: Manually brush over your subject and cut out any object in a video
All of these tools are accessible by selecting your video and heading to Video > AI Tools. In just one click, you can remove and add a background replacement that gives your video a studio-like feel.
2. Make Your Voice Sound Studio-Quality
Clear audio can make a huge difference in how professional your elevator pitch sounds. With Filmora, you can easily clean up your voice using AI Audio Enhancer or Audio Denoise.
- Use AI Audio Enhancer to give your voice a clean, studio-quality sound.
- Use Audio Denoise to remove background noise like hums, static, or chatter, perfect for making your audio crisp and clear in seconds.
Just select your video clip, go to Video > AI Tools, and choose the method that works best for your setup.
Tip: Use Video Enhancer if you want to improve the visual quality of your elevator pitch video.
3. Add Fun Animated Stickers and Effects
Animated stickers, emojis, and motion elements are great for adding emphasis or showing off your personality, especially if you're aiming for a creative, friendly, or even funny elevator pitch. They can highlight key points, react to what you're saying, or simply make your video more memorable and fun to watch.
- Find animated stickers or elements in Filmora on the Stickers tab. Drag and drop them onto your video, adjust the timing, and position them wherever they fit best.
- For video effects, you can navigate to the Effects tab. You'll find various filters, overlays, and motion effects that can help match the mood or tone of your pitch.
4. Auto Subtitles for Better Accessibility
Next, consider adding subtitles to your elevator pitch video. Subtitles make it easier for viewers to follow along and help ensure your message comes through clearly to everyone.
Just go to Titles > AI Captions. There, you can choose from a few options:
- Speech to Text – Automatically generates standard subtitles based on your voice.
- AI Translation – Focus on translating your speech into another language, but it can also generate subtitles.
- Dynamic Caption – Creates animated subtitles that follow your speech.
Part 3. Elevator Pitch Video Examples to Learn From
If you're not sure how your elevator pitch should sound or look, watching others is a good way to learn what works and what doesn't. Below are three elevator pitch video examples from different situations, with a quick breakdown of what makes each pitch effective (or where it could improve).
1. . Elevator Pitch Video Example for Research Internship / Job Hunting
In this YouTube elevator pitch example, Logan Mayhew delivers a concise and confident pitch for a research internship. You can learn how she clearly outlines her academic background, relevant experience, and enthusiasm for the role.
2. . Elevator Pitch Video Example to Pitch an Idea
Daniel Ponto won first place in the first round of the 2018 Flyer Pitch competition with his idea "College Supply." He starts strong by relating his idea to a personal experience and backs it up with a mini-survey from other students as the target market.
3. . Elevator Pitch Example Video to Win Funding
Chelsee Pettit, founder of Aaniin Retail Inc., delivers a 24-second elevator pitch to win $10,000 in funding for her business from GoDaddy. She manages to explain what her business does clearly without rushing.
But sadly, the pitch mostly covers the introduction and doesn't have enough time to dive deeper into the real impact of her brand. This is the challenge that most 30-second elevator videos often face. So, it's important to prioritize the most compelling points.
Part 4. Common Mistakes to Avoid in Creating Elevator Pitch Videos
Even with a great message, small mistakes can take away from the impact of your elevator pitch. Based on what we've seen in real examples, the most common issues often come down to delivery, clarity, and energy:
1. Talking too fast or cramming in too much info
It's tempting to squeeze everything into one minute, but rushing through your words can only overwhelm your audience. To fix this, try slowing down your elevator speech video slightly using Filmora's Speed Adjustment tool. Just drag the speed slider to get better control over pacing.
If the slowed-down audio sounds off, you can re-record your voice using Filmora's Lip Sync feature. This lets you match new audio to your existing video smoothly without starting over. To use your own voice, Filmora offers Voice Cloning to recreate it.
2. Sounding too scripted or robotic
Practicing for your elevator speech video is great, but memorizing every word can make you sound stiff. Use Filmora's AI Copywriting tool to help you create a good elevator pitch script. Then, try to keep your tone relaxed and speak in a natural, friendly way. Your personality matters as much as your pitch!
3. Forgetting to smile or show enthusiasm
If you look bored or nervous, your audience will feel it. To help keep things engaging, you can add fun animations like text pop-ups or relevant stickers in Filmora to lighten the mood. Your audience will also focus more on them than on your nervousness.
4. Using buzzwords or vague language
Clear, plain language always beats fluff. Avoid generic terms like "innovative solutions" or "synergy." Instead, be specific about what you do and how it brings value.
secure download Conclusion
Trying to fit everything you need to say into a 1-minute elevator pitch video might seem nearly impossible at first. But once you know how to structure it the right way, it becomes much easier to handle.
Start by planning what you want to say, record it with confidence, and let Filmora take care of the rest—cleaning up your audio, adding subtitles, and giving your video a professional finish. With the right tools and a clear plan, you won't feel stuck anymore. Instead, you'll feel ready to share your pitch and make a strong impression.
