Top 15 Chinese New Year Color Palettes for Creative Projects With HEX Codes

Chinese New Year colors are packed with symbolism: rich reds for luck and celebration, gold for prosperity, deep blacks and midnight blues for contrast, and soft neutrals to balance all the energy. When you use these hues in video, design, or branding, you are not just picking something bright; you are tapping into a visual language that instantly signals festival, family, and new beginnings.

This guide gathers 15 Chinese New Year color palettes with ready-to-use HEX codes so you can apply them directly to intros, lower thirds, YouTube thumbnails, social posts, and brand visuals. Every palette is creator-friendly and works beautifully with Filmora, whether you are color grading footage, building titles, or designing cohesive thumbnails and overlays.

Festive & Auspicious Chinese New Year Palettes

Dragon Dance Celebration

• HEX Codes: #d7191c, #ffcc33, #8c1b1f, #1c1c1c, #f7f2e9
• Mood: High energy, traditional, and full of festive drama.
• Use for: Perfect for cinematic intros, festival recap videos, and bold event posters.

Dragon Dance Celebration is all about intensity: blazing Chinese New Year red, rich gold, and deep maroon anchored by inky black and a soft ivory highlight. It feels like standing in the middle of a dragon dance, with drums, firecrackers, and swirling fabric all around you.

Use this palette when you want your visuals to scream celebration. It is perfect for bold YouTube intros, countdowns, and title cards, or for strong branding on thumbnails, posters, and banner art. In Filmora, you can use these HEX codes to style lower thirds, overlays, and text so that every frame keeps the same powerful New Year energy.

Pro Tip: Build a Cinematic Chinese New Year Look in Filmora

With a dramatic palette like Dragon Dance Celebration, consistency is everything. In Filmora, set your titles, transitions, and key graphics to match the same reds and golds, then reuse those assets across your intro, b roll, and outro. Your video will immediately feel more cinematic and branded.

You can also create a custom preset in Filmora for these colors. Once you have your dragon red, gold accents, and dark backgrounds dialed in, save the style and apply it to new text layers, elements, and overlays so every short, Reel, or longform video shares the same Chinese New Year identity.

AI Color Palette

If you already have a stunning dragon dance photo or festival poster, you can turn it into a video wide look in seconds. Filmora's AI Color Palette feature lets you sample the colors from a reference image and automatically match your clips to that palette.

Import your favorite Chinese New Year shot, use it as the source, and let AI apply the same fiery reds and glowing golds across your timeline. This keeps your vlog, recap, and social cutdowns visually unified with almost no manual color work.

Try It FreeTry It Free

Download the APP

secure download

HSL, Color Wheels & Curves

To fine tune Dragon Dance Celebration, use Filmora's HSL, color wheels, and curves controls. Gently push the reds toward a deeper Chinese New Year tone, lift the golds in the highlights, and keep the blacks rich but not crushed. A focused color correction workflow like the one in Filmora's color correction guide helps you keep faces natural while your festival colors stay bold.

On the color wheels, warm up midtones to enhance lanterns and costumes, and use curves to add contrast so fireworks and dragon scales pop against the night sky. This gives your edit a cinematic finish while staying true to traditional hues.

Try It FreeTry It Free

Download the APP

secure download

1000+ Video Filters & 3D LUTs

Once your base colors are set, you can stylize them further with Filmora's filter and LUT library. Filmora's video filters and 3D LUTs make it easy to add subtle film grain, glow, or a bold blockbuster look while still keeping your Chinese New Year reds and golds recognizable.

Apply a warm cinematic LUT for dramatic festival montages, or choose softer filters for family friendly vlogs and reunion stories. With a few clicks, you can create a series of signature looks that all respect the same Dragon Dance Celebration palette.

Try It FreeTry It Free

Download the APP

secure download

Lantern Street Parade

• HEX Codes: #e0261f, #ffb400, #f57b51, #182544, #ffe9c6
• Mood: Warm, lively, and storybook festive.
• Use for: Great for vlog sequences, travel content, and dynamic YouTube thumbnails showing night markets or parades.

Lantern Street Parade mixes glowing reds and lantern golds with a cozy coral and deep navy, capturing the feeling of wandering through a night market under hanging lights. The soft cream ties everything together and keeps the palette approachable and friendly.

Use it for travel vlogs, city walk-throughs, or behind-the-scenes clips of Chinese New Year celebrations. In thumbnails and channel art, the navy background makes your red and gold text highly clickable, while the coral adds warmth to faces and food shots.

Red Envelope Fortune

• HEX Codes: #c8102e, #ffd166, #731010, #f4f1ea
• Mood: Lucky, hopeful, and richly symbolic.
• Use for: Ideal for product promos, gift guides, and title cards highlighting lucky money or holiday sales.

Red Envelope Fortune focuses on a refined pairing of auspicious red and luminous gold, grounded by deep maroon and soft ivory. It feels premium and intentional, like a carefully designed red envelope or limited edition holiday packaging.

Use this palette for product feature videos, e commerce sales banners, or stylish gift guide thumbnails. Bold red backgrounds with gold typography communicate value and luck, while the ivory keeps overlays, buttons, and captions easy to read across platforms.

Firecracker Night Sky

• HEX Codes: #e3342f, #ffce45, #1b1f3b, #050709, #f9f4e6
• Mood: Explosive, celebratory, and dramatic.
• Use for: Use for countdown sequences, party highlight reels, and energetic social ads.

Firecracker Night Sky contrasts incandescent reds and bright golds against midnight blue and near black, echoing fireworks bursting above a dark city skyline. The light ivory accent works for text and small details that need to stand out.

It is ideal for countdown timers, party highlight reels, trailers, and promo intros. Combine a deep blue or black background with red and gold animated graphics in Filmora to create high contrast, eye catching visuals that look powerful on mobile screens and big displays alike.

Modern Luxe Chinese New Year Palettes

Gilded Dynasty Modern

• HEX Codes: #b31217, #f5c04f, #2d2b3f, #f5f0e8, #828089
• Mood: Sophisticated, opulent, and contemporary.
• Use for: Perfect for luxury brand intros, sponsorship bumpers, and premium livestream graphics.

Gilded Dynasty Modern blends deep imperial red with brushed gold, anchored by charcoal, stone gray, and a gentle cream. It feels like traditional court colors upgraded for a sleek, digital first brand identity.

Use it when you need Chinese New Year visuals that feel high end: sponsorship animations, premium livestream overlays, logo stings, and minimalist brand kits. The darker neutrals keep your layouts elegant, while the red and gold accents guide the viewer's eye to important calls to action.

Velvet Banquet Glow

• HEX Codes: #8b0000, #ffcf73, #3b252c, #f7ebe1
• Mood: Intimate, romantic, and warmly luxurious.
• Use for: Great for dinner party reels, restaurant promos, and slow cinematic b roll.

Velvet Banquet Glow wraps your visuals in dark red, buttery gold, and wine toned shadows with soft blush neutrals. It evokes candlelit banquets, festive table settings, and close ups of food and glasses.

Use this palette for restaurant campaigns, family dinner features, and slow motion b roll of cooking and toasting. Pair the deep reds with gold text on warm beige for thumbnails, menus, and lower thirds that feel cozy and premium at the same time.

Jade Market Chic

• HEX Codes: #c91f37, #ffd791, #1f6f5b, #0f1e26, #f7f5f0
• Mood: Trendy, fresh, and culturally rooted.
• Use for: Use for lifestyle vlogs, fashion lookbooks, and stylish product flatlays with an East Asian twist.

Jade Market Chic balances punchy red and soft gold with cool jade green and inky navy. It has the vibe of a curated marketplace: jade jewelry, textiles, and artisan goods laid out under warm light.

This palette is great for lifestyle videos, street fashion, stationery, or beauty brands referencing East Asian aesthetics. Use jade or navy as your background, then layer red and gold as accent lines, buttons, and thumbnail frames so the look stays modern but unmistakably linked to Chinese New Year.

Golden Zodiac Title

• HEX Codes: #a6121d, #ffdf7f, #383838, #faf3e3
• Mood: Clean, cinematic, and premium.
• Use for: Ideal for opening title cards, zodiac explainer videos, and branded countdown timers.

Golden Zodiac Title keeps things crisp: a strong but controlled red, pale gold, charcoal gray, and warm cream. It feels like a modern title sequence for a New Year special or zodiac themed documentary.

Use this scheme for openers, chapter cards, and data overlays. In Filmora, set your background to cream or charcoal, then use red for headings and gold for key icons. This minimal but festive combination is perfect when you want Chinese New Year flavor without clutter.

Playful Party Chinese New Year Palettes

Candy Firecracker Fun

• HEX Codes: #ff3b3f, #ffef96, #ff9a76, #1c77c3, #ffffff
• Mood: Playful, youthful, and social media ready.
• Use for: Great for TikTok edits, family recap vlogs, and colorful Instagram Reels.

Candy Firecracker Fun turns traditional red into something neon and bubbly, paired with lemon yellow, peachy coral, bright blue, and clean white. It looks like candy wrappers, sparklers, and playful stickers.

Use this palette for fast cut edits, meme style captions, and vertical content that needs instant impact. Red and yellow work well for bold text, while blue and coral make fun accent shapes, emojis, and callouts in your shorts and Reels.

Lion Dance Confetti

• HEX Codes: #e42320, #ffd447, #00a896, #0466c8, #fdf3e7
• Mood: Joyful, festive, and carnival like.
• Use for: Use for event promos, kids content, and playful animated overlays or stickers.

Lion Dance Confetti throws together vibrant red, sunshine yellow, teal, and royal blue over a soft cream base. It mirrors the colorful costumes and flying confetti of lion and dragon performances.

Use it for kids content, community event promos, or playful motion graphics packs. Cream makes a gentle background for text, while red and blue grab attention for titles and buttons. Teal and yellow are perfect for sticker style elements, badges, and animated shapes.

Festival Fairground Lights

• HEX Codes: #ff4b3a, #ffbe0b, #ff9f1c, #2ec4b6, #f6fff8
• Mood: Cheerful, nostalgic, and bright.
• Use for: Perfect for street food tours, fairground vlogs, and upbeat travel montages.

Festival Fairground Lights is packed with warm reds and oranges that feel like glowing lantern strings and grill fires, contrasted with minty teal and a very pale mint white. It is cheerful and a little nostalgic.

Use this palette for street food videos, fairground vlogs, and upbeat holiday travel content. Try using the mint white as your canvas, then layering red and orange titles with teal accent lines or badges to capture that snack filled, carnival mood.

Children Reunion Joy

• HEX Codes: #f94144, #f9c74f, #90be6d, #577590, #fdfdf6
• Mood: Heartwarming, playful, and family focused.
• Use for: Great for family reunion stories, home movies, and wholesome brand campaigns.

Children Reunion Joy combines bright red and sunny yellow with soft green, muted blue, and a creamy off white. It feels like a storybook illustration of kids playing around relatives, lanterns, and snacks.

Use it for family vlogs, school projects, and wholesome brand campaigns. The gentler green and blue keep the palette from becoming too loud, making it ideal for subtitles, info cards, and thumbnail text that still reads clearly for viewers of all ages.

Elegant Minimal Chinese New Year Palettes

Minimal Temple Courtyard

• HEX Codes: #b71c1c, #f3c969, #f5f0e6, #2f3437
• Mood: Calm, balanced, and contemplative.
• Use for: Ideal for documentary style films, cultural explainers, and minimalist title cards.

Minimal Temple Courtyard tones down the celebration into a calm combination of restrained red, muted gold, stone gray, and soft ivory. It recalls temple walls, lanterns at dusk, and quiet courtyards between ceremonies.

This palette works best for documentaries, interviews, and educational content about traditions and culture. Use ivory or gray as your base, with small touches of red and gold for emphasis in titles, lower thirds, and infographic elements to keep the tone respectful and focused.

Porcelain Red Motif

• HEX Codes: #c21807, #f5e6d3, #d7cec7, #3c3c3c, #faf9f7
• Mood: Delicate, artistic, and gallery ready.
• Use for: Use for product photography backgrounds, packaging mockups, and refined motion graphics.

Porcelain Red Motif layers multiple porcelain like creams and taupes with a precise stroke of red and a grounding charcoal. It feels like looking at a minimal ceramic piece with a single bold brush mark.

Use this palette when you want only a subtle nod to Chinese New Year. It is ideal for product showcases, brand lookbooks, or UI inspired lower thirds, where the neutral tones highlight the subject and the red acts as a carefully placed accent in titles, logos, or call to action buttons.

Muted New Year Dawn

• HEX Codes: #a72a2a, #e2b26b, #f3ebe1, #7a7d7d, #1f2326
• Mood: Cinematic, introspective, and gently festive.
• Use for: Great for opening montages, reflective storytelling, and moody color grading presets.

Muted New Year Dawn dials back the saturation into weathered red, dusty gold, foggy neutrals, and deep slate. It feels like a calm morning after fireworks, with smoke still hanging in the air.

This is a strong choice for reflective vlogs, narrative shorts, or slower paced New Year recaps. Use the muted tones in your color grading to create a filmic base, then bring small touches of the red and gold into titles and overlays so the New Year theme remains present but never overwhelming.

Tips for Creating Chinese New Year Color Palettes

Whether you use these ready made palettes or build your own, a few simple guidelines will help your Chinese New Year colors look polished across video edits, thumbnails, and branding.

• Start with a hero red and supporting gold, then choose 2 to 3 neutrals or accent hues (dark blue, jade, cream) to avoid visual chaos.
• Check text contrast by testing titles on mobile sized thumbnails; pair bright red or gold text with darker backgrounds and vice versa.
• Use one color for primary actions (buttons, key titles) and keep it consistent across intros, lower thirds, and end screens to strengthen your brand.
• Balance saturated reds with softer creams, grays, or muted tones in your color grade so skin tones stay natural and flattering.
• Pick a dark anchor color (charcoal, navy, deep maroon) for overlays, frames, and title bars to structure your layout and guide the viewer's eye.
• When editing in Filmora, save custom color presets or templates so your New Year palette stays identical in every episode or video series.
• Test your palette on both light and dark scenes from your footage; adjust brightness and saturation so it stays readable in low light night markets and bright daytime parades.
• Limit special accent colors (bright teal, neon blue) to small details like icons or stickers so they support, rather than overpower, your core red and gold theme.

Chinese New Year color palettes do more than decorate your frame; they communicate luck, family, nostalgia, and celebration at a glance. By choosing reds, golds, and supporting tones thoughtfully, you can shape the mood of your videos and build a recognizable visual identity across channels.

Use these 15 palettes as plug and play foundations for your intros, titles, transitions, and thumbnails, then fine tune them inside Filmora with AI Color Palette, HSL tools, and filters. The more consistently you apply your chosen scheme, the more your audience will associate those colors with your stories and brand.

Experiment with a few different palettes on test clips, see how they feel on your footage, and then lock in a favorite look for your next Chinese New Year series, vlog, or campaign.

Try It FreeTry It Free

Download the APP

secure download

Next: Tuscan Red Color Palette