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Breaking the Noise: Music Promo Strategies for New Artists

Liza Brown
Liza Brown Originally published Apr 23, 24, updated Aug 29, 24

Most music creators are unaware of promoting their hidden talent on digital media. For this reason, they are struggling every day to get a fanbase. There are multiple artists who have taken advantage of social media for music promotion and have successfully entered the music world.

Several online platforms, such as Apple Music, can be utilized to promote your creative music track. If you seek strategies to promote your exciting music, this article will guide you through all the methods to achieve maximum fanbase.

In this article
  1. Part 1. The Best Available Strategies for Music Promotion (Paid)
  2. Part 2. The Right Use of Apple Music for Promotion
  3. Part 3. Some Free Ways To Promote Music for Better Growth
  4. High Profile Recommendation. Making Unique Music Promo Videos With Wondershare Filmora
  5. Conclusion

Part 1. The Best Available Strategies for Music Promotion (Paid)

Artists are adopting various methods for music promotion, but they do not get results. This happens because they are using free tools that are only made to grab the audience for the sake of collecting data. However, it is necessary to follow reliable methods that are safe and effective. In this section, we will mention top-paid strategies to promote your music track in the most effective way.

1. Promoting Music Through YouTube Advertising

Running ad campaigns on various social media sites is best for reaching an organic audience. The leading platform is YouTube, offering low rates to promote your music content globally. You only need to set an advertisement budget and specify the target audience, and you are done. With YouTube advertising, you can build a strong fanbase to listen to your music in the long run.

youtube advertising for music promotion

2. Shoutouts From Famous Artists

Collaborating with famous influencers and artists will allow you to promote your music track to grab the audience from their fanbase. This technique is popular, and most new artists use it to reach a higher audience. To do this, find and send proposals to relevant artists and influencers with an active audience. They will charge you for the shoutout, but this strategy is worth utilizing.

famous shoutouts for promotion

3. Promotion on Spotify

Spotify is a famous platform for music enthusiasts providing music tracks globally. You can utilize this platform for music promotion to grab the right audience for your music genre. Using Spotify Ad Studio allows you to promote your track using Marquee and Showcase. With these two Ad category options, you can run ads for new releases and catalog releases that will recommend your music at the top of Spotify's mobile app.

using spotify ad studio

4. Apple Music Promotion

Apple Music is popular among its users, and utilizing this platform is wise. If you have exceptional skills and meet the standards of the Apple community, your chances of getting loyal fans and new listeners are higher. You can use Apple Music promotion to start your musical journey for groundbreaking results.

Part 2. The Right Use of Apple Music for Promotion

Creating a masterpiece track is a challenging task for every artist. It is time to publish the audio track on Apple Music if you are done with your composition. Promoting music through the Apple Music for Artists app will allow you to target passionate listeners. You can also create and personalize your songs and music video assets in the Apple Music and Artists app.

With Apple Music, promotion is much simpler and more effective with easy sharing models. It allows you to promote your music in milestones to create curiosity among listeners. People can like, comment, and share with friends, which will help you build a robust fanbase.

apple music for artists app

Part 3. Some Free Ways To Promote Music for Better Growth

Some artists are starting their music journey and might be unable to afford music promotion companies. For this reason, they seek free methods that help them to promote their albums to reach the audience. In this part, we will delve into the top 4 safe and reliable ways for music promotion.

Way 1. Ensure Social Media Presence

To build a strong reputation, you must consider social media platforms for advertising the albums and soundtracks. Your presence on Instagram, TikTok, and Facebook will make you a professional artist. Furthermore, utilizing social media will help you build a community that will review your content, which will help you get feedback from listeners.

consuming social media platforms

Way 2. Link Your Album With Blogs

People think blogs are outdated but do not know the edge of utilizing blog posts for promotion purposes. To transform the reader into the listener, write blogs on your music category and add links to your music content with your blog post.

Whoever goes through the post will have a chance to redirect your content. With this method, you can drive the audience to listen to your content without spending money on advertisements.

Way 3. Promote Music Through Website

You can take advantage of websites that allow you to publish the albums and new releases of your tracks. The CK Music Promos is a reliable site that will help you promote songs to music enthusiasts. Using this site for music promotion will increase your fan base because they have high traffic on their website, which might lead you to achieve your success.

Moreover, you can explore the library of other artists as well to discover new trends and brainstorm ideas for the upcoming release of your album.

promoting music across websites for free

Way 4. SoundCloud

Every person who likes to listen to music knows the importance of SoundCloud. This platform performs well to promote your music because they have been operating their platform since 2007. On this platform, artists share their music covers, original tracks, and much more. You can benefit from this music platform by reaching a global audience while achieving success in the music world.

using soundcloud for promotion

High Profile Recommendation. Making Unique Music Promo Videos With Wondershare Filmora

If you are an individual artist, you must not forget the power of making unique promotional videos. However, making an exceptional commercial video is a bit challenging for every person who has to edit a video. For this purpose, we suggest you try Wondershare Filmora to make stunning music promo videos for your upcoming releases. This tool offers various AI features that will help you create imaginative videos.

You can create, edit, and customize the music promotion videos with more visually appealing elements that will strike your audience at first impression. To do this, you can access Filmstock to download the resource pack of promo videos to add to Filmora. Filmstock is a website that offers pre-build templates, material packs, and media files that you can use to enhance video quality.

Features To Look out for in Wondershare Filmora

To use the Wondershare Filmora more effectively, you might need to know its top-class features. You can utilize these amazing features to experience the unimaginable journey of editing video. Some of the major features are highlighted below:

1. AI Text-Based Editing: If you are a beginner with no editing skills, Filmora allows you to use the AI Text-Based Editing feature to create promo videos. You just have to prompt the words, and this advanced feature will convert your words into visually appealing graphics.

2. AI Smart Cutout: You can use AI Smart Cutout to remove or add an object from your content. Using this feature will help you remove unwanted objects from your promo music videos and refine the video quality frame by frame.

3. Instant Mode: Wondershare Filmora offers you an Instant Mode feature that will save you time editing long videos. Using this feature is simple; you only need to upload the media file, and it will automatically highlight the main part and convert it into a short clip.

How To Use Wondershare Filmora To Make Music Promo Video?

To make your music promo videos with more appealing graphics, use Filmstock along with Wondershare Filmora. For your ease, we will guide you step-by-step to understand how it is done:

Step 1. Search for Music Promo Video Pack on Filmstock

Start the process by accessing the Filmstock website and logging in with your account. Tap the "Search" bar and search for keywords, i.e., music promo videos.

search for music promo resources

Step 2. Download the Selected Resource Pack of Music Video

Once the results appear on your screen, choose the one that best satisfies your requirements and proceed further by clicking "Download Now" to add the resource pack on Filmora.

download resource pack from filmstock

Step 3. Create New Projects and Import Video Files

Launch Wondershare Filmora on your device and initiate the editing process by tapping on "New Project." After this, a new editing interface will appear on your screen; click the "Import" button to import your required material. Then, drag the files and drop them into the timeline for further editing.

set up project and add video

Step 4. Add Music Promo Video Elements to Video

Explore the "Titles," "Effect," or "Sticker" menu to add the elements to your videos. From the "Transitions" tab, look for the "Mine" category on the left and search "Material Pack." Look through the downloaded resource pack in the media panel and drag and drop the effects into the Filmora timeline.

include transition resource pack in filmora

Step 5. Export Final Music Promo Video Project

After adjusting the video from the timeline, click the "Export" button on the top right. A new screen will appear that requires exporting parameters. Fulfill the parameters and hit the button "Export," and your final project music promo video will be saved on your device.

export final music promo video

Frequently Asked Questions

1. What are some effective ways of promoting music across different cultures?

When it comes to promoting music content, there are different platforms you can consider. Starting from YouTube, you can proceed to promote music across Spotify using its special ad services. Consequently, look forward to adopting Apple Music as an effective source of promoting music.

2. How to create the best music promo video for effective promotion?

Along with utilizing conventional techniques to promote your music videos, you can make professional promo content with Wondershare Filmora. This video editing solution provides exquisite features that assist in automating multiple editing processes.

Conclusion

After composing the albums, artists face difficulty in promoting their music tracks. In the above article, we have discussed the best possible strategies that you can use for music promotion. Also, you can publish your masterpiece on Apple Music reach passionate listeners. Furthermore, we also suggested Wondershare Filmora for effortlessly making music promo videos.

Liza Brown
Liza Brown Aug 29, 24
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