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Easy Guide to Facebook Slideshow Ads with Examples

James Hogan
James Hogan Originally published Mar 19, 25, updated Mar 19, 25
9 min(s)

Facebook offers many ad formats to help businesses grab attention, and one of the most effective is the Facebook slideshow ad. This type of ad lets you turn simple images or short video clips into an engaging slideshow advertisement, making it easier to share your message without the need for advanced video editing.

Facebook slideshow ads are perfect for showcasing products, making it a great choice for creators who want to learn how to use them effectively. So, this guide will walk you through everything you need to know, from what to prepare to step-by-step instructions and real Facebook slideshow ad examples to inspire your next campaign.

understanding facebook slideshow ads
In this article
    1. How to Create Facebook Slideshow Ads from Videos
    2. How to Create Facebook Slideshow Ads from Images
    3. Uploading and Setting Up Your Slideshow Ad on Facebook
    1. Recommended Slideshow Specs
    2. Benefits of Facebook Slideshow Ads
    3. Facebook Slideshow Ads Examples

Part 1. How to Create Facebook Slideshow Ads

If you're working with videos, using the right tool makes the process much easier. In that case, you can rely on Wondershare Filmora, an all-in-one video editor packed with AI-powered tools to help you create a slideshow ad before uploading it to Facebook.

create facebook slideshow ads with filmora
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Get Started for Free

Here's why Filmora is a great choice for your slideshow advertisement:

  • Easy Editing: No complicated steps, just simple drag-and-drop features to trim, adjust, and enhance your clips.
  • Various Video Templates for Ads: Filmora offers ready-made video ad templates designed for ads, making your slideshow look professional in minutes.
  • Extensive Media Library: Access a collection of stock videos, images, and music to enhance your ad without searching for extra content.
  • Customizable Text and Animations: Add eye-catching text, animations, and motion effects to make your message stand out.
  • Direct Upload to Facebook: Save time by exporting your slideshow ad in the right format and uploading it straight to Facebook from Filmora.

How to Create Facebook Slideshow Ads from Videos

With all these features, Filmora makes it simple to create a Facebook slideshow ad that looks great and performs well. Now, let's go through the steps to bring your ad to life! Follow this simple guide to get started:

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Get Started for Free

Step 1. Launch Filmora and select a video template

Make sure you have the latest version of Filmora installed on your computer. Once it's ready, open the program and select "New Project" to start editing on the main timeline.

access filmora and begin new project

Next, head over to the "Templates" section and choose the "Advertising" category to make things easier instead of starting from scratch. If you're making a slideshow advertisement for a beauty brand, pick a template that matches your style and drag it onto the editing timeline.

select advertising video template

Step 2. Upload your product and customize the template

Now, click on the "7 items to be replaced" note in the video timeline. Swap out the placeholder footage with your own product clips by selecting each one and uploading your files.

swap photos with your product

Next, go to the property panel on the right and click on "Text" to customize it the way you want. Add important details about your product, like limited-time discounts or key features. When you're happy with the edits, click "Expand" on the timeline to preview how everything looks together.

modify text on the template

Step 3. Enhance with filters and animated stickers

Next, make your slideshow advertisement more visually appealing by adding filters and stickers. To apply a filter, go to the "Filters" tab, browse through the available categories, and drag your chosen filter onto the editing timeline. You can use it for the entire video or apply it to specific moments—whatever fits your style best.

add beauty filters to slideshow ads

To add animated stickers, head to the "Stickers" tab and use the search bar to quickly find the ones you like. Simply drag your chosen sticker onto the timeline and position it where it fits best in your slideshow.

add animated stickers to slideshow ads

Step 4. Insert background music

Add music to your slideshow ads video to create the perfect vibe. Just go to the "Audio" tab and choose a royalty-free track from Filmora's built-in library that fits your product. Once added, use the property panel on the right to adjust the volume and fine-tune the settings until it sounds just right.

insert background music from filmora library

Step 5. Save your video

Once your video is ready, click "Export" in the top-right corner. Select "Local" to save it to your device. Before finalizing, you can tweak the title, description, format, and resolution to ensure everything looks just right.

export and save your slideshow ads

How to Create Facebook Slideshow Ads from Images

Now that you've seen how easy and effective it is to create a slideshow advertisement using Filmora, let's explore another method; making one from images. The best part is that Facebook provides built-in tools to help you create Facebook slideshow ads in just a few clicks.

To see exactly how it's done, check out this detailed video tutorial by Jelena Radović, where she walks through the process step by step!

Please watch this video: How To Create Facebook Slideshow Ad

Uploading and Setting Up Your Slideshow Ad on Facebook

Now that your slideshow advertisement is ready, it's time to turn it into a Facebook ad. However, unlike posting a regular video, setting up an ad requires using Facebook Ads Manager. This is where you upload your slideshow, choose your audience, set your budget, and get your ad running.

If you're unsure how to do this, don't worry! Brooke Storie has put together a helpful tutorial that walks you through the process step by step. Check it out to learn all the details and make sure your ad is set up for success.

Please watch this video: How to Post A Video Ad On Facebook Ads Manager | It's not that hard!

Part 2. Facebook Slideshow Ads Details & Examples

Facebook ads slideshow work by taking a few images or short clips and turning them into a looping ad that plays automatically, grabbing attention without needing users to click play.

introduction to facebook slideshow ads

Recommended Slideshow Specs

SpecificationDetails
Image File TypeJPEG or PNG
Slide DurationTypically 1 to 5 seconds per slide
Min. Resolution (Image)1,08.1,080 pixels
Min. Resolution (Video)JPEG or PNG
Video Length1 to 15 seconds
Video File TypeMP4 or MOV
Aspect Ratio16:9 or 1:1
Number of Images2-15 images

Benefits of Facebook Slideshow Ads

Because of this, Facebook slideshow ads are great for a variety of purposes, such as:

  • Product Showcases: A slideshow advertisement works like a mini product demo video that plays automatically. You can highlight different angles, features, or variations of a product in a smooth and engaging way.
  • Before and After Sequences: Show progress or transformations with a clear visual comparison. Whether it's beauty, home improvement, or fitness, Facebook slideshow ads make changes stand out.
  • Brand Evolution: Share your brand's journey in a simple and engaging way. Use a Facebook slideshow ad to display milestones, rebrands, or business growth over time.
  • Promotions and Offers: Announce sales, discounts, or limited-time deals with eye-catching visuals. Facebook Slideshow ads help highlight offers in a way that grabs attention and encourages action.

Facebook Slideshow Ads Examples

Seeing real Facebook slideshow ad examples in action makes it easier to understand how this advertisement method can be used effectively. So, let's check out three brands that nailed their slideshow advertisement and why they worked so well.

  1. The New Yorker Facebook Slideshow Ad: The playful visuals paired with a limited-time offer made the ad feel both inviting and urgent, encouraging people to take action quickly.
    first example of facebook slideshow ad
  2. Tieks Facebook Slideshow Ad: This ballet shoe brand showcases its product in a creative way by featuring a continuous slideshow of the shoe. Each slide highlights key details like the material and benefits of wearing them.
    second example of facebook slideshow ad
  3. Stance Facebook Slideshow Ad: This brand used a slideshow to showcase its socks in different colors, making the ad visually appealing and fun to watch.
    third example of facebook slideshow add

Part 3. What Do You Need to Make Facebook Slideshow Ads?

Here's what you'll need to get started:

  1. High-Quality Images or Videos: Use high-resolution photos or short clips that showcase your product, service, or message in the best way possible.
    use high quality images
  2. Compelling Copy: A great Facebook slideshow ad isn't just about visuals. Strong, engaging text helps drive your point home. Tools like AI Copywriting from Filmora can help craft the perfect message.
    use filmora to write compelling script
  3. Branding Elements: Keep your brand recognizable by including your logo, colors, or fonts. Consistent branding builds trust and makes your ad stand out.
    include logo for facebook slideshow ad
  4. Facebook Ads Manager Account: You'll need a Facebook Ads Manager account to set up and run your Facebook slideshow ad. It's where you upload your content, set your audience, and track performance.
    create facebook ads manager account
  5. Call to Action: Whether it's Shop Now, Learn More, or Sign Up, a clear CTA encourages people to take action after watching your ad.
    include call to action

With these elements in place, you're ready to create a Facebook slideshow ad that grabs attention and delivers results. Aside from that, it's also important to understand details like video duration, formats, and more. But don't worry, we've put together an information table below to help you out.

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Get Started for Free

Conclusion

Facebook slideshow ads are a unique way to showcase your brand, and this guide covers how to master it by providing Facebook slideshow ad examples to essential elements and specs. You can create a slideshow ad directly on Facebook, but using video can make it even more engaging. To do that, you'll need a solid video editor, and Filmora is a perfect choice.

Plus, if you're looking to maximize engagement with video content, consider Facebook In-Stream Ads to reach a broader audience. Filmora ensures your slideshow ads stand out and deliver impactful results! With ready-made ad templates, an extensive media library, and powerful editing tools, Filmora makes the process smooth and hassle-free. It's an all-in-one editor built to help you create stunning slideshow advertisements, making your Facebook slideshow ads more eye-catching and effective.

James Hogan
James Hogan Mar 19, 25
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