Pinterest has just dropped its trends prediction for 2025! If you are a creator, marketer, or business who is keen to stay ahead of the curve, watching these Pinterest trends is definitely a must.
Pinterest has long been a favorite platform for those hungry for inspiration. And by analyzing year-over-year growth in search terms, Pinterest has identified emerging trends with impressive accuracy—80% over the past five years!
To help you understand and apply these trends to your advantage, we’ve broken down the key trends from Pinterest’s 2025 predictions below.
In this article
Part 1. How Businesses and Creators Can Leverage Pinterest Trends
Do you remember how big the Y2K fashion or coquette trend was in 2024? By 2025, we might be onto something completely different. For businesses and creators like you, staying ahead of these shifts is important. If you get left behind, it’ll be hard to stay competitive.
Therefore, many people turn to Pinterest trend prediction to strategize better. So, how do you make the most of these insights?
- Plan Seasonal Campaigns
You can use trending themes to design seasonal marketing campaigns that resonate with your audience.
- Content Strategy Refresh
Revamp your content to echo the trends popping up on Pinterest. Make sure your content is updated with the latest trends!
- Product Line Updates
Let the latest Pinterest finds inspire your product updates or new launches. Check out what’s trending in your niche and align your offerings with what people are searching for.
- Design Inspiration
Pinterest has always been an inspiration for creative people. Use Pinterest trends as inspiration for your next designs.
To find the prediction that suits you best, take a look at the breakdown below.
Part 2. Top Pinterest Trend Predictions for 2025
Pinterest’s trend predictions for the upcoming year are packed with bold and exciting ideas. It’s said that people are about to make a statement! Maximalism is taking center stage, as they lean into eye-catching styles and sensory experiences that demand attention. Let’s check them in detail together.
1. Lifestyle Trends: Peak Travel
Based on the Pinterest trend report, travel preferences are changing as both Gen Z and Gen X are gravitating toward peaceful mountain getaways instead of busy city breaks. People are looking for more eco-friendly and restorative vacations, where they can recharge in nature.
Image Credit: Pinterest Predicts 2025 Trend
2. Fashion and Beauty
In the fashion sector, matching outfits are making a comeback, with the "Seeing Double" trend focused on coordinating looks. Besides, the Pinterest 2025 trends also see the rise of fisherman aesthetics. It blends classic items like cable-knit sweaters and striped shirts with quirky, sea-inspired tattoos.
Image Credit: Pinterest Predicts 2025 Trend
But among Gen Z and Boomers, the Moto Boho look is projected to gain popularity. It mixes edgy Moto elements like leather handbags and moto boots with free-spirited boho touches like flowy skirts and fringe.
Image Credit: Pinterest Predicts 2025 Trend
As for beauty, Pinterest predicts that Boomers and Gen Xs will embrace beauty routines that make them feel mystical and majestic. This trend includes luxurious skincare rituals, ethereal makeup looks, and hair styling that reflect ancient goddess aesthetics.
Image Credit: Pinterest Predicts 2025 Trend
Meanwhile, for Gen Z and Millennials, the spotlight for Pinterest trends shifts to "Sea Witchery" — a bold, edgy trend featuring sultry siren-inspired makeup, wet wavy hairstyles, and moody mermaid manicures.
Image Credit: Pinterest Predicts 2025 Trend
3. Home Decor and Interior Design: Mix & Maximalis
As people spend more time at home, Pinterest search trends move towards maximalism in decor. This includes mixing various patterns, embracing bold colors, and displaying eclectic collections that showcase personal stories and tastes.
Image Credit: Pinterest Predicts 2025 Trend
4. Entertainment: Player One
In the Pinterest trend report for 2025, Gen X and Gen Z are said to increasingly focus on personalizing their digital personas, from hairstyles and outfits to unique accessories for their avatars. This growing interest is reflected in popular search terms like "pfp ideas y2k," "cute outfit codes," and "skirt codes," which shows their drive to curate an online identity.
Image Credit: Pinterest Predicts 2025 Trend
5. Color Trends: Cherry Coded & Primary Play
Next year, the cherry trend is set to sweeten up 2025! Gen Z and Millennials will infuse everything from their makeup and menus to their mood boards with this playful theme. Searches for "cherry car," "cherry martini," and "cherry vibe" are already on the rise.
Image Credit: Pinterest Predicts 2025 Trend
In addition, Pinterest Trends 2025 also projected bold primary colors to make a comeback in both fashion and home decor. Gen Z and Gen X are leading the charge by painting funky murals on furniture and adding contrast trim to their rooms with bold primary colors.
Part 3. Video Content: The Key to Success in 2025
As we head into 2025, video remains the most-favored format for content consumption. In Pinterest, there are also Video Pins if you're looking to spice up your Pinterest presence. You can use it to showcase and highlight your products and services so that millions of Pinterest users can discover your business or content.
Based on the data, videos are still effective at grabbing viewers' attention and increasing engagement to leave lasting impressions. You can tailor your content according to Pinterest search trends to maximize the impact.
Explore the Best Video Editor for Creating Content
To ensure your video looks the best, you can get some help from the best tool for creating video content as well. At the top recommendations, Wondershare Filmora stands out as the best video editing software to create any content due to its comprehensive suite of tools.
Moreover, Filmora is much simpler than most editors with similar functionality. You can quickly learn how to do basic video editing like trimming, splitting, and merging clips, as well as using more advanced features to create video content.
https://www.youtube.com/watch?v=fTDtUY5RCxM
Some of Filmora’s notable features are:
- Smart Short Clips: Turn a long video into multiple short clips, which is perfect for content creators who want to boost their online presence across different platforms.
- Smart Scene Cut: Extract highlights and character scenes automatically, so you can focus on specific clips and remove unwanted scenes for faster editing.
- AI Translation: Broaden your video’s reach by translating your video and adding video captions into another language.
- Video Templates: Speed up the video creation process with customizable templates. Simply replace the placeholder content with your own material.
- A Library of Video Effects & Filters: Explore an extensive collection of effects and filters to give your videos an artistic touch.
Or you can refer to this table for recommendations of Filmora features depending on the content you are going to make:
| Use Case | Filmora Feature Recommendation | Details |
| Promotional Videos | Promotional/Advertising Video Templates | Use customizable templates, which include a CTA button, transition, effects, and more to create high-quality promotional videos quickly. |
| Social Media Content | Smart Short Clips | Repurpose your video by automatically dividing longer videos into shorter clips. |
| Vlog or Tutorial Videos | Multicam-editing tool | Simultaneously capture and edit footage from multiple cameras. |
| Product Demos | AI Smart Cutout / AI Smart Masking , Special Video Effects | Use AI tools to precisely isolate and enhance product features in demos, complemented by visually striking effects. |
| Event or Product Highlights | Smart Scene Cut | Extract the most compelling scenes to create impactful highlight reels quickly. |
Conclusion
After knowing what Pinterest predicts for 2025 trends, which trend are you most looking forward to? As we approach the new year, we must challenge ourselves to think outside the box and use these Pinterest trend predictions to fuel our projects and campaigns!
Now you don’t need to be worried about creating content anymore. With the help of video editing tools like Filmora, you can leverage video content popularity to enhance your engagement and reach. Let's set the stage for a successful 2025!
